Capital Financial Planners
Data sourced from SEC public records (and other sources when available). Refreshed weekly • Updated today.
Total assets under management
$284,756,786
Total clients
221
42% high-net worth
Total advisors
3
of 5 employees
Firm size
Supported
1-3 advisors or $200M+ in AUM
Average clients per advisor
74
Average account size
$1,288,492
About
Capital Financial Planners advises individuals (including high‑net‑worth clients), charitable organizations, and business entities, providing wealth management, discretionary portfolio management, stand‑alone financial planning, and retirement plan consulting. The firm manages roughly $285 million for about 221 clients and offers both ongoing advisory relationships and one‑time or hourly planning engagements.
Its investment approach is rooted in Modern Portfolio Theory and emphasizes diversified allocations across mutual funds, ETFs, individual equities and bonds, REITs, commodity‑based ETFs, and the use of third‑party Independent Managers through Separately Managed Account (SMA) and Unified Managed Account (UMA) arrangements. Client assets are typically custodied at Charles Schwab or on the AssetMark platform, and the firm states it monitors Independent Managers’ holdings, concentrations, and leverage as part of ongoing due diligence and account reviews.
Distinctive features in the brochure include the routine use of wrap‑fee platform arrangements (notably the AssetMark Platform) alongside traditional unbundled AUM billing, and the firm’s explicit attention to manager‑level implementation risks such as concentrations and leverage within SMA/UMA strategies. Those platform and manager‑level practices—together with the firm’s offering of retirement plan consulting in addition to individual wealth management—differentiate its service mix from many peers in this supported firm category.
Client services
Expertise
Occupation focus
Fee options
$0 - $1,000,000: 1.00% annually $1,000,001 - $2,000,000: 0.75% annually $2,000,001 - $5,000,000: 0.50% annually $5,000,001 - $10,000,000: 0.25% annually $10,000,001+: Negotiable
$250 - $350 per hour for stand-alone financial planning services
Account minimum: $1,000,000 Fee-only: Hourly fees ranging from $250 - $350 per hour for stand-alone financial planning services; wealth management clients generally receive these services at no extra charge.
Main office location
Capital Financial Planners
1640 Liberty St Se
Salem OR 97302, United States
Number of offices
1
Most active in
California · Oregon · Texas · Washington
Disclosures
Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.
Business activities & affiliations
Is not active or affiliated with:
-
Insurance agent
They sell insurance products and may earn commissions on those sales.
-
Broker-dealer / trader
They provide brokerage services and may earn transaction-based compensation in addition to advisory fees.
-
Bank
They're affiliated with a bank that may offer its own financial products and services.
-
Trust company
They provide trust and estate administration services, typically for separate fees.
-
Fund sponsor
They manage or sponsor investment funds and may earn management or performance-based fees if clients invest in them.
-
Accountant / CPA / tax prep
They offer tax and accounting services, typically for separate fees.
-
Lawyer
They provide legal services, typically billed separately.
-
Real estate agent
They facilitate real estate transactions and may earn commissions.
-
Other specialized services
They may provide services such as pension consulting or municipal advisory work, typically for separate fees.
Quick links
Not sure where to start?
We'll help you think it through – whether you ultimately need an advisor or not.
Warmer provides personalized recommendations and introductions to independent fiduciary advisors. We do not supervise advisors, manage or hold assets, guarantee performance, or provide advice about specific investments.
Each advisor listed on our site is an independent fiduciary responsible for their own advice. Warmer may receive fees from advisors for participation or referrals; these fees are paid by advisors and do not affect the fees clients pay for advisory services.
For advisor listings, we rely on sources including public filings and data provided by advisors, and we cannot guarantee that all information is current or accurate. Please review an advisor's Form ADV and do your own diligence before entering into an advisory relationship.
By using our service, you agree to Warmer's Terms of Service and Advisory Agreement and Privacy Policy. Logos provided by Logo.dev
© 2026 Warmer Holdings Inc. ("Warmer")