Broadleaf Partners, LLC logo

Broadleaf Partners, LLC

Updated today

Client assets under management

$436,704,364

Clients

227

41% high-net worth

Advisors

3

of 7 employees

Firm type

Team

4-10 advisors or $500M+ in AUM

Clients per advisor

76

High

Average account size

$1,923,808

About

Broadleaf Partners serves individuals (including high‑net‑worth clients), pension and profit‑sharing plans, charitable organizations, and corporate clients by providing discretionary and non‑discretionary portfolio management, model portfolio management, third‑party money manager selection, comprehensive financial planning, and limited consulting. The firm documents client objectives in a Personal Investment Policy Statement and provides regular performance and holdings reports.

The investment process combines fundamental, technical, quantitative and qualitative analysis and may be implemented either through individualized portfolios or model strategies; one model, the Broadleaf Growth Equity Portfolio (BGEP), is a concentrated 25–35 stock, growth‑oriented strategy with a stated objective to outperform the S&P 500, while three STRIPS models use mutual funds and ETFs for diversified exposure. Accounts are reviewed at least quarterly, clients are periodically asked to confirm suitability, and third‑party managers are monitored with the option to recommend replacements if they no longer align with a client’s PIPS.

Distinctive features disclosed in the brochure include recommendations for a broader set of products—such as variable annuities, options, margin transactions and interests in oil and gas partnerships—which the firm implements when suitable, and documented solicitor/referral arrangements to compensate third‑party referrers. The firm also discloses obtaining research through broker relationships (including JP Morgan and TD Cowen) and acknowledges limited custody considerations arising from direct fee debiting and transfer authorizations.

Client services

Financial planning Portfolio management Selection of other advisers Consulting

Expertise

Active portfolio management Options & derivatives strategies Real estate investing

Fee options

Percentage

$0 - $1,000,000: 1.00% $1,000,001 - $2,500,000: 0.85% $2,500,001 - $5,000,000: 0.75% $5,000,001 - $10,000,000: 0.65% $10,000,001+: Negotiable

Other

Account minimum: $100,000 Fee-only: Comprehensive Financial Planning Services fixed fee up to $5,000; Consulting services fees based on hourly or fixed project fee, agreed in writing

Main office location

Broadleaf Partners, LLC

9 Aurora Street, Suite #5

Hudson OH 44236, United States

Number of offices

1

Most active in

Florida · New York · Ohio · Pennsylvania · Texas

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

user avatar

Jared H

Series 66

Hudson, OH

Broadleaf Partners, LLC

Jared Hoffman is a financial advisor at Broadleaf Partners, LLC with five years of industry experience. He holds the Series 66 designation and previously worked at Valmark Financial Group and Ohio State University. Broadleaf Partners serves individual and high-net-worth clients, pension plans, charitable organizations, and businesses, offering portfolio management, model portfolio services, third-party manager selection, financial planning, and consulting. The firm emphasizes model-based investing combined with security selection and employs a mix of fundamental, technical, cyclical, quantitative, and qualitative analysis in portfolio management.

Active portfolio management Options & derivatives strategies Real estate investing
user avatar

William H

Series 63, Series 65

Hudson, OH

Broadleaf Partners, LLC

William Hoover is a financial advisor at Broadleaf Partners, LLC with 24 years of industry experience. He has been with Broadleaf Partners since 2009 and holds Series 63 and Series 65 credentials. Broadleaf Partners serves individual and high-net-worth clients, pension plans, charitable organizations, and businesses by offering discretionary and non-discretionary portfolio management, model portfolio services, third-party manager selection and monitoring, comprehensive financial planning, and consulting. The firm employs a model-based investing approach combined with security selection, utilizing a mix of fundamental, technical, cyclical, quantitative, and qualitative analysis in portfolio management.

Active portfolio management Options & derivatives strategies Real estate investing
user avatar

Douglas M

CFA®, Series 63, Series 65

Hudson, OH

Broadleaf Partners, LLC

Douglas Mackay is a CFA® charterholder with 29 years of industry experience. He has been with Broadleaf Partners, LLC since 2005. Mackay serves on the investment committees for Peg's Foundation and the Miami University Foundation, advising these endowments on their investment strategies. Broadleaf Partners serves individual and high-net-worth clients, pension plans, charitable organizations, and businesses, providing discretionary and non-discretionary portfolio management, model portfolio services, third-party manager selection, and financial planning. The firm uses a model-based investing approach combined with security selection and employs a mix of fundamental, technical, cyclical, quantitative, and qualitative analysis in portfolio management.

Active portfolio management Options & derivatives strategies Real estate investing
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