Blue Marlin Advisors, LLC

Blue Marlin Advisors is a small, state‑registered investment adviser that provides individualized investment management and ongoing financial planning to retail clients, including high‑net‑worth individuals as disclosed in its brochure. The firm manages roughly $5.7 million across a limited client base and may place assets with or refer clients to third‑party outside managers when appropriate.

The firm describes a primary use of passive portfolio construction—index mutual funds and ETFs governed by client‑specific investment policy statements and asset‑allocation targets—alongside model allocations from third parties. It also operates options‑based models and uses derivatives, structured notes, and defined‑outcome or leveraged ETF strategies in separately managed accounts, an approach the brochure highlights as more complex and risk‑sensitive.

Distinctive aspects relative to peers include the principals’ substantial outside business activities in financial publishing and research (reported at roughly 25% and 50% of their time), the firm’s small scale with multiple offices serving a modest number of clients, and an ongoing subscription financial‑planning service. The brochure also notes routine use of outside managers such as Betterment and states the firm does not participate in wrap‑fee programs or offer performance‑based fee arrangements.