Better Pockets Financial logo

Better Pockets Financial

Updated today

Client assets under management

$7,371,283

Clients

36

0% high-net worth

Advisors

5

of 5 employees

Firm type

Team

4-10 advisors or $500M+ in AUM

Clients per advisor

7

Very Low

Average account size

$204,758

About

Better Pockets Financial serves individual clients and employer plan sponsors with ongoing financial planning, investment management, project-based planning, and group retirement plan services. The firm reports managing roughly $8.3 million across a small client roster (about 36 clients) and provides both discretionary and non‑discretionary account supervision.

The firm develops individualized Investment Policy Statements and applies a mix of passive and active strategies grounded in Modern Portfolio Theory, using third‑party strategists and custodial platforms to implement portfolios. Onboarding and ongoing advice are delivered through three defined planning packages (Cornerstone, Wealth, Capstone) with scheduled meeting cadences and annual reviews that integrate workplace and education accounts into clients’ financial plans.

Noteworthy for a team firm, Better Pockets Financial offers regular educational seminars and speaking engagements and provides employer‑focused participant education (including optional 45‑minute annual participant meetings). The firm also utilizes a wrap‑fee investment platform (AssetMark) alongside Altruist’s model marketplace, and documents specialized services such as rental real estate and equity‑compensation guidance with additional engagement for clients holding multiple rental properties.

Client services

Financial planning Portfolio management Pension consulting Selection of other advisers Educational seminars or workshops

Expertise

Retirement income strategy Social Security optimization College savings (529s, UTMA, etc.) Real estate investing

Occupation focus

Founder/Business Owner Retired

Demographic focus

Approaching retirement Young Families

Fee options

Fixed

Project-based services for employers: $250 - $100,000 fixed fee, negotiable.

Percentage

$0 - $500,000: 1.00% $500,001 - $1,000,000: 0.75% $1,000,001 - $2,000,000: 0.60% $2,000,001+: 0.25%

Project-based

$250 per hour for specific financial advice, negotiable.

Subscriptions

Ongoing Financial Planning monthly fees range from $100 to $450 depending on package and client type; initial onboarding fee equal to three months of monthly fee.

Other

Fee-only: Project-Based Financial Planning fees range from $500 to $15,000; Individual hourly financial advice at $250/hour.

Main office location

Better Pockets Financial

242 Linden St, 1 St Floor

Fort Collins CO 80524, United States

Number of offices

1

Most active in

Colorado · Louisiana · New York · Ohio · Texas

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

user avatar

Sarah L

Series 63, Series 65

Allen, TX

Better Pockets Financial

Sarah Lassberg is a financial advisor at Better Pockets Financial with five years of industry experience. She previously worked at Nylife Securities LLC and New York Life Insurance Company. Lassberg is the founder and executive director of Elf Army of Light, a nonprofit providing support to individuals who have experienced pregnancy loss and infant death. She also serves on the board of Women Organizing Women Democrats and founded Act of Change, LLC, a consulting firm focused on change management and process improvement. Better Pockets Financial serves individual clients and employer retirement plans by providing financial planning, investment management, and project-based planning services. The firm uses a combination of passive and active strategies through third-party platforms and emphasizes public educational seminars and workplace retirement participant support.

Retirement income strategy Social Security optimization College savings (529s, UTMA, etc.) Real estate investing Founder/Business Owner Retired Approaching retirement Young Families
user avatar

James S

Series 65

Wylie, TX

Better Pockets Financial

James Suttles is a financial advisor at Better Pockets Financial with three years of industry experience. He holds a Series 65 designation and has prior experience at Montoya Wealth and in academic roles at the University of Dallas, University of Texas at Dallas, and Collin College. Better Pockets Financial serves individual clients and employer retirement plans, providing financial planning, investment management, and project-based planning services through structured packages. The firm employs a combination of passive and active investment strategies via third-party platforms and emphasizes public educational seminars and workplace retirement participant support.

Retirement income strategy Social Security optimization College savings (529s, UTMA, etc.) Real estate investing Founder/Business Owner Retired Approaching retirement Young Families
user avatar

Joshua N

Series 63, Series 65

Fort Collins, CO

Better Pockets Financial

Joshua Newell is a financial advisor at Better Pockets Financial with 15 years of industry experience. He holds Series 63 and Series 65 licenses and has worked previously at GWFS Equities, Inc., OneAmerica Securities, and America United Life. Better Pockets Financial serves individual clients and employer retirement plans by providing financial planning, investment management, and project-based planning services. The firm uses a combination of passive and active strategies through third-party platforms and emphasizes educational seminars and workplace retirement participant support.

Retirement income strategy Social Security optimization College savings (529s, UTMA, etc.) Real estate investing Founder/Business Owner Retired Approaching retirement Young Families
user avatar

Clinton E

Series 66

Parker, CO

Better Pockets Financial

Clinton Edgar is a financial advisor at Better Pockets Financial with six years of industry experience. He holds the Series 66 designation and has previously worked at Edward Jones, OneAmerica Securities, and the Colorado Department of Education. Outside of advising, he has been involved with Amazon Vine for two years. Better Pockets Financial serves individual clients and employer retirement plans, providing financial planning, investment management, and project-based planning services. The firm uses a combination of passive and active strategies through third-party platforms and offers educational seminars and workplace retirement participant support.

Retirement income strategy Social Security optimization College savings (529s, UTMA, etc.) Real estate investing Founder/Business Owner Retired Approaching retirement Young Families
user avatar

Steven M

Series 63, Series 65, Series 66

El Paso, TX

Better Pockets Financial

Steven Munoz is a financial advisor at Better Pockets Financial with three years of industry experience. He holds Series 63, 65, and 66 designations and has previously worked at Nationwide and in education with the Ysleta Independent School District. He is also affiliated with Texas Tech University. Better Pockets Financial serves individual clients and employer retirement plans, providing financial planning, investment management, and project-based planning services. The firm uses a combination of passive and active strategies through third-party platforms and offers public educational seminars and workplace retirement participant support.

Retirement income strategy Social Security optimization College savings (529s, UTMA, etc.) Real estate investing Founder/Business Owner Retired Approaching retirement Young Families
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