Bernicke Wealth Management logo

Bernicke Wealth Management

Updated today

Client assets under management

$838,906,049

Clients

868

41% high-net worth

Advisors

11

of 26 employees

Firm type

Team

4-10 advisors or $500M+ in AUM

Clients per advisor

79

High

Average account size

$966,482

About

Bernicke Wealth Management is a wealth management firm that provides discretionary investment management, financial planning (including standalone plans), retirement-plan advisory services, and consulting to individuals, high-net-worth clients, foundations, trusts, estates, corporations, and charitable organizations. The firm manages approximately $887 million in discretionary assets and typically begins client relationships under a discretionary investment management agreement with ongoing portfolio supervision.

The firm employs a macroeconomic, top-down asset-allocation approach to construct portfolios, using ETFs, bonds, stocks, mutual funds and, when suitable, alternatives such as interval funds, structured notes, and private funds; portfolios are managed discretely with periodic rebalancing and client-specified written restrictions. Bernicke Wealth supplements its investment process with an AI-driven quantitative model for pre-screening factor analysis and security selection, with human review of model outputs before implementation.

Distinctive operational and client-service features include relationships with a broader set of institutional clients than is typical for multi-team firms — including banking and insurance entities, other investment advisers, state or municipal entities, and sovereign wealth-type clients — and the ability to serve retirement plans under both 3(21) and 3(38) engagements. The firm’s use of less-liquid instruments (interval funds, structured notes, private placements), instances of dually registered representatives who may effect brokerage transactions, and reliance on third-party administrative and custodian support further differentiate its service model from many peers.

Client services

Financial planning Portfolio management Pension consulting

Expertise

Private / alternative investments Wealth management Retirement income strategy

Occupation focus

Founder/Business Owner Executive

Fee options

Fixed

Financial planning fees range from $2,000 to $10,000 fixed fee

Percentage

up to 1.75% annually (negotiable)

Other

Account minimum: $500,000

Main office location

Bernicke Wealth Management

1565 Bluestem Blvd.

Altoona WI 54720, United States

Number of offices

4

Most active in

Arizona · Florida · Minnesota · Nebraska · New Hampshire · Texas · Wisconsin

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

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Daniel E

CFP®, Series 66

Altoona, WI

Bernicke Wealth Management

Private / alternative investments Wealth management Retirement income strategy Founder/Business Owner Executive
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William P

Series 66

Altoona, WI

Bernicke Wealth Management

Private / alternative investments Wealth management Retirement income strategy Founder/Business Owner Executive
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Kristie W

Series 66

Altoona, WI

Bernicke Wealth Management

Private / alternative investments Wealth management Retirement income strategy Founder/Business Owner Executive
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Haley T

Series 66

Altoona, WI

Bernicke Wealth Management

Private / alternative investments Wealth management Retirement income strategy Founder/Business Owner Executive
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Steven L

CFP®, Series 66

Altoona, WI

Bernicke Wealth Management

Private / alternative investments Wealth management Retirement income strategy Founder/Business Owner Executive
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Lindsey H

Series 66

Altoona, WI

Bernicke Wealth Management

Private / alternative investments Wealth management Retirement income strategy Founder/Business Owner Executive
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Mitchell V

CFP®, Series 66

Altoona, WI

Bernicke Wealth Management

Private / alternative investments Wealth management Retirement income strategy Founder/Business Owner Executive
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Tasha S

Series 66

Altoona, WI

Bernicke Wealth Management

Private / alternative investments Wealth management Retirement income strategy Founder/Business Owner Executive
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Annasia F

Series 66

Woodbury, MN

Bernicke Wealth Management

Private / alternative investments Wealth management Retirement income strategy Founder/Business Owner Executive
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Ty B

CFP®, Series 63, Series 66

Altoona, WI

Bernicke Wealth Management

Private / alternative investments Wealth management Retirement income strategy Founder/Business Owner Executive
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Katherine A

Series 66

Altoona, WI

Bernicke Wealth Management

Private / alternative investments Wealth management Retirement income strategy Founder/Business Owner Executive
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