Barnai Asset Management
Updated today
Data sourced from SEC public records (and other sources when available). Refreshed weekly • Updated today.
Client assets under management
$21,559,977
Clients
31
23% high-net worth
Advisors
1
of 2 employees
Firm type
Independent
1 advisor
Fewer clients per advisor generally means more personalized, proactive service. Higher ratios may reflect streamlined models or lower minimums.
Clients per advisor
31
TypicalAverage account size
$695,483
About
Barnai Asset Management provides ongoing, discretionary portfolio management to individual and high‑net‑worth clients, focusing primarily on equity and ETF‑based strategies and related services such as portfolio construction, rebalancing, performance reporting, and advice on held‑away accounts. Clients receive a documented Investment Strategy tailored to their goals, time horizon, and risk tolerance, and the firm implements those strategies under discretionary authority.
The firm employs a top‑down approach grounded in Modern Portfolio Theory with an explicit emphasis on long‑term market cycles (secular bulls and bears) to guide allocations across conservative through speculative model portfolios. Portfolios are ETF‑centric and include ESG‑focused options; for suitable clients the firm may tactically use triple‑leveraged ETFs (UPRO, TQQQ) and actively time and rebalance those positions more frequently than other holdings.
Compared with many peers of similar size, Barnai’s documented practice of holding triple‑leveraged ETFs for months or years, combined with explicit caps by portfolio type and weekly monitoring of those positions, is atypical and carries higher risk as noted in its disclosures. The firm manages all assets in‑house, generally limits its investable universe to equities and ETFs (excluding cryptocurrency, IPOs, annuities and certain other products), and screens clients for suitability to its active, cycle‑oriented strategy.
Client services
Portfolio management
Expertise
ESG / Sustainable investing
Occupation focus
Self-Employed
Artists or Creative
Demographic focus
Mid-Career Professionals
Fee options
$0 - $24,999: 1.75% $25,000 - $49,999: 1.50% $50,000 - $499,999: 1.25% $500,000+: 1.00%
Account minimum: $50,000 for new clients (aggregate of all accounts under client's name or family group); $25,000 for existing clients prior to December 8, 2023
Main office location
Barnai Asset Management
Boulder CO, United States
Number of offices
1
Most active in
Barnai Asset Management has reported serving >5 clients in these states in the last 12 months.
Colorado
Disclosures
Firm disclosures are reported in Form ADV Part 1A, Item 11. They include criminal charges, regulatory actions, civil proceedings, and professional disciplinary events involving the firm or its advisory affiliates.
Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.
Business activities & affiliations
These affiliations may expand the services this firm offers and, in some cases, how they are compensated.
Is not active or affiliated with:
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Insurance agent
They sell insurance products and may earn commissions on those sales.
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Broker-dealer / trader
They provide brokerage services and may earn transaction-based compensation in addition to advisory fees.
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Bank
They're affiliated with a bank that may offer its own financial products and services.
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Trust company
They provide trust and estate administration services, typically for separate fees.
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Fund sponsor
They manage or sponsor investment funds and may earn management or performance-based fees if clients invest in them.
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Accountant / CPA / tax prep
They offer tax and accounting services, typically for separate fees.
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Lawyer
They provide legal services, typically billed separately.
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Real estate agent
They facilitate real estate transactions and may earn commissions.
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Other specialized services
They may provide services such as pension consulting or municipal advisory work, typically for separate fees.
Forms ADV
Advisors at this firm
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