Balefire, LLC

Balefire serves individual and high-net-worth clients as well as retirement plans, charitable organizations, trusts, and business entities, offering discretionary asset management, financial planning, and ERISA-focused corporate solutions including 3(38) investment manager services. The firm delivers ongoing portfolio management and tailored planning, and also supports plan sponsors with investment policy development, participant education, and both discretionary and non-discretionary plan services.

The firm operates with a team-based investment process centered on an Investment Committee that develops model portfolios using a core-plus-tactical philosophy and licensed third-party research, and Balefire may deploy unaffiliated sub-advisors and third‑party models to implement strategies across mutual funds, ETFs, alternatives, and individual securities. Client relationships are customized by risk profile and goals, with regular reviews and delegated discretionary authority in client agreements to permit portfolio rebalancing and manager selection without prior client consent.

Compared with many multi‑team peers, Balefire’s predecessor firms merged in 2025 to create a larger multi‑owner firm managing over $1.2 billion in regulatory AUM (and more in AUA), and several advisors are dually registered as registered representatives of an unaffiliated broker‑dealer and as insurance agents, arrangements the firm discloses and addresses as potential conflicts. The brochure also discloses a 2017 SEC enforcement settlement involving a predecessor firm for disclosure failures and describes the firm’s use of third‑party promoters and testimonials (with written agreements and disclosure to referees), practices that are less common among peers and are governed by formal oversight and written policies.