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Baker Street Asset Management, LLC

Updated today

Client assets under management

$91,576,471

Clients

91

36% high-net worth

Advisors

2

of 2 employees

Firm type

Supported

1-3 advisors or $200M+ in AUM

Clients per advisor

46

Typical

Average account size

$1,006,335

About

Baker Street Asset Management provides discretionary portfolio management and financial planning to a mix of individuals (including high‑net‑worth clients), institutions, corporations, registered investment advisors and retirement plans. The firm prepares client‑specific investment policy statements and, like many supported firms, delivers ongoing portfolio supervision with fees charged on a percentage‑of‑assets basis.

The firm’s investment process combines research and quantitative analysis with fundamental, technical and cyclical methods to determine asset allocation and security selection. Portfolios typically use equities, fixed income, mutual funds and ETFs, but the firm may also employ short‑term trading, options writing, short sales and margin strategies and generally requests discretionary trading authority to implement its plans.

What is distinctive about the firm is that its principals are licensed insurance professionals and may receive customary commissions from insurance product sales outside the advisory relationship; those outside insurance activities and an affiliation with insurance products are disclosed and noted as potential conflicts of interest. The firm is a small advisory team managing roughly $92 million across about 90 client relationships, so clients are likely to work directly with the firm’s owners and may encounter a combined advisory and insurance relationship that is less common among peer firms.

Client services

Financial planning Portfolio management

Expertise

Options & derivatives strategies Active portfolio management

Fee options

Fixed

Comprehensive financial planning fees typically range from $1,500 to $2,500 per plan, collected 50% upfront and remainder upon completion.

Percentage

$0 - $500,000: 1.75% $500,001 - $1,000,000: 1.60% $1,000,001+: 1.50%

Project-based

Hourly financial planning fees range from $150 to $500 per hour.

Other

Account minimum: $500,000 (may be waived)

Main office location

Baker Street Asset Management, LLC

1 Harbor Drive, Suite 300

Sausalito CA 94965, United States

Number of offices

1

Most active in

California

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Quick links

Advisors at this firm

user avatar

Aaron L

Series 63, Series 65

Sausalito, CA

Baker Street Asset Management, LLC

Aaron Leone is a financial advisor with Baker Street Asset Management, LLC, holding Series 63 and Series 65 licenses and bringing 28 years of industry experience. He has worked at Baker Street Asset Management since 2018 and previously spent nine years at Raymond James Financial Services Advisors Inc. Outside of his advisory role, he owns and manages rental properties. Baker Street Asset Management provides discretionary portfolio management and financial planning to individuals, institutions, corporations, registered investment advisors, and retirement plans. The firm uses a combination of research and quantitative analysis with fundamental, technical, and cyclical methods to guide asset allocation and security selection, managing portfolios that may include equities, fixed income, mutual funds, ETFs, and more active strategies.

Options & derivatives strategies Active portfolio management
user avatar

Techi C

Series 63, Series 65

Sausalito, CA

Baker Street Asset Management, LLC

Techi Carreon is a financial advisor at Baker Street Asset Management, LLC with 24 years of industry experience. He holds Series 63 and Series 65 licenses and has previously worked at Investor's Fiduciary Advisor Network, LLC and Raymond James Financial Services Advisors, Inc. Carreon was also involved with LiteBite, Inc. for eight years. Baker Street Asset Management provides discretionary portfolio management and financial planning to individuals, institutions, corporations, registered investment advisors, and retirement plans. The firm utilizes a combination of research, quantitative analysis, and multiple investment methodologies to manage portfolios, which may include equities, fixed income, mutual funds, ETFs, and various trading strategies.

Options & derivatives strategies Active portfolio management
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