Affinity Capital, L.P.

Affinity Capital provides investment advisory services, retirement plan consulting, standalone financial planning, and non-investment consulting to individuals (including high‑net‑worth clients), pension and profit‑sharing plans, trusts, estates, and charitable organizations. It delivers both discretionary and non‑discretionary portfolio management and, where engaged, offers participant education for retirement plans and implementation referrals to other professionals.

The firm allocates across mutual funds, ETFs, ETNs, individual equities and bonds, and REITs using a mix of fundamental, technical, charting and cyclical analysis and employing both long‑ and short‑term purchase strategies aligned with client objectives. It treats cash as an asset class for defensive positioning, provides clients access to account‑aggregation platforms to view assets held elsewhere, and states that AI tools may be used with outputs reviewed under an internal AI policy prior to investment decisions.

Several operational features distinguish the firm from many peers: it added Administrative Estate Services (including assistance with transferring funds, partitioning assets among beneficiaries, and coordinating with estate counsel) in March 2024, it maintains an explicit AI governance framework for tool use, and it discloses specific cash‑sweep and yield‑dispersion practices that can affect short‑term cash returns relative to advisory fees. The firm also combines retirement plan consulting with participant education and uses custodial support and platform services to supplement its advisory oversight.