A Better Way Financial, LLC logo

A Better Way Financial, LLC

Updated today

Client assets under management

$108,964,358

Clients

354

4% high-net worth

Advisors

4

of 10 employees

Firm type

Supported

1-3 advisors or $200M+ in AUM

Clients per advisor

89

High

Average account size

$307,809

About

A Better Way Financial provides investment advice and ongoing financial planning to individuals (including high‑net‑worth clients), business entities, and charities, offering discretionary portfolio management and written financial plans. Its planning services explicitly include routine tax preparation support and access to online estate‑planning tools, and the firm may recommend insurance, annuities, and hedge fund investments for accredited investors as part of tailored plans.

The firm develops client‑specific strategies through interviews and questionnaires, implements those strategies under discretionary authority, and conducts regular monitoring and reviews (including quarterly account reviews and at least annual plan updates), with attention to rebalancing and tax‑loss harvesting. Investment analysis may draw on fundamental and technical methods, and the firm may engage sub‑advisors to manage portions of client assets while charging tiered percentage‑of‑AUM advisory fees and separate fixed annual planning fees.

The brochure discloses recent material changes — including an ownership update, the appointment of a new chief compliance officer, and revisions to financial planning fee options — that the firm highlights in its annual update process. The firm also discloses that some principals operate an affiliated insurance agency (ABWI, LLC) and spend substantial time as licensed insurance agents receiving commissions; the brochure describes this arrangement as a potential conflict and states it is mitigated through written disclosures, internal procedures, and the firm’s fiduciary obligations, with clients free to purchase insurance elsewhere.

Client services

Financial planning Portfolio management Selection of other advisers

Expertise

Retirement income strategy College savings (529s, UTMA, etc.) Private / alternative investments

Fee options

Percentage

$0 - $500,000: 1.50% annually $500,000.01 - $1,000,000: 1.25% annually $1,000,000.01 - $1,500,000: 1.00% annually $1,500,000.01 - $2,000,000: 0.85% annually $2,000,000.01+: 0.75% annually

Other

Account minimum: $500,000 Fee-only: Fixed fees for ongoing financial planning ranging from $500 to $5,000 per year

Main office location

A Better Way Financial, LLC

6357 Airport Road

Allentown PA 18109, United States

Number of offices

1

Most active in

New Jersey · Pennsylvania

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Advisors at this firm

user avatar

Anthony D

Series 66

Allentown, PA

A Better Way Financial, LLC

Anthony Davis is a financial advisor at A Better Way Financial, LLC with two years of industry experience. He holds the Series 66 designation and has previously worked at LPL Enterprise, The Prudential Insurance Company of America, and Pruco Securities LLC. Outside of advising, he prepares and files individual tax returns through his work with H&R Block. A Better Way Financial provides investment advice and financial planning to individuals, business entities, and charities, including high-net-worth clients. The firm offers discretionary portfolio management, written financial plans, and incorporates routine tax preparation support and estate-planning tools as part of its services.

Retirement income strategy College savings (529s, UTMA, etc.) Private / alternative investments
user avatar

Frank G

Series 63, Series 65

Allentown, PA

A Better Way Financial, LLC

Frank Guida is a financial advisor with A Better Way Financial, LLC, holding Series 63 and Series 65 licenses and bringing 20 years of industry experience. His work history includes roles at ABWI, LLC, American Retirement Institute, Sheeran Cole, PB Vandross, and Retirement Wealth Advisors, Inc. Outside of his advisory work, he hosts a financial topics radio show and is an author who donates proceeds from his writings to charity. A Better Way Financial provides investment advice and ongoing financial planning to individuals, business entities, and charities. The firm offers discretionary portfolio management and detailed financial plans, incorporating tax preparation support and estate-planning tools, while developing client-specific strategies that include regular monitoring and reviews.

Retirement income strategy College savings (529s, UTMA, etc.) Private / alternative investments
user avatar

Frank G

Series 65

Allentown, PA

A Better Way Financial, LLC

Frank Guida Jr. is a financial advisor at A Better Way Financial, LLC in Allentown, PA, holding a Series 65 license with four years of industry experience. He has been associated with A Better Way Financial and its affiliated entity ABWI, LLC since 2016, with a background that includes time as a full-time student. Outside of his advisory role, Guida hosts a monthly radio show discussing financial topics and is an author of books and articles. A Better Way Financial provides investment advice and ongoing financial planning to individuals, business entities, and charities, including high-net-worth clients. The firm offers discretionary portfolio management, written financial plans with tax preparation support, and access to estate-planning tools, employing both fundamental and technical investment analysis and engaging sub-advisors as part of its client-specific strategies.

Retirement income strategy College savings (529s, UTMA, etc.) Private / alternative investments
user avatar

Noah W

Series 65

Allentown, PA

A Better Way Financial, LLC

Noah Williams is a financial advisor at A Better Way Financial, LLC with five years of industry experience. He holds a Series 65 designation and has worked with several related entities including ABWI, LLC, where he is also a licensed insurance agent. A Better Way Financial provides investment advice and financial planning services to individuals, business entities, and charities, offering discretionary portfolio management and written plans that include tax preparation support and estate-planning tools. The firm employs client-specific strategies, ongoing monitoring, and may utilize sub-advisors to manage assets.

Retirement income strategy College savings (529s, UTMA, etc.) Private / alternative investments
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