1Up Financial Advisors LLC
Updated today
Data sourced from SEC public records (and other sources when available). Refreshed weekly • Updated today.
Total assets under management
$2,085,179
Total clients
11
0% high-net worth
Total advisors
1
of 1 employees
Firm size
Independent
1 advisor
Average clients per advisor
11
Average account size
$189,562
About
1Up Financial Advisors provides investment management and comprehensive financial planning primarily for individual and high‑net‑worth clients, with additional consulting for business owners and content creators. Beyond portfolio management and written financial plans, the firm also offers tax return preparation and bookkeeping services for individuals and small businesses.
The firm’s investment process emphasizes strategic asset allocation with tactical adjustments and may use both passive and active vehicles, grounded in modern portfolio theory and informed by fundamental and technical analysis. Clients receive individualized plans that consider risk tolerance, tax implications, employee benefits, and other personal factors, with regular reviews and discretionary management when authorized.
What's distinctive about the firm is the integration of licensed accounting services with advisory work—the principal is a CPA and the firm explicitly provides tax preparation, bookkeeping, and payroll coordination alongside planning and investment services. The firm also conducts educational seminars and speaking engagements and offers niche consulting such as content monetization and business‑exit planning, services that are less commonly combined with investment advice at independent advisory firms.
Client services
Financial planning
Portfolio management
Educational seminars or workshops
Tax preparation services; bookkeeping services
Tax preparation services; bookkeeping services
Expertise
Business ownership considerations
Cash flow / budgeting
College savings (529s, UTMA, etc.)
Retirement income strategy
Occupation focus
Founder/Business Owner
Fee options
1.00% annually
$250 per hour
Ongoing Financial Planning monthly fee ranging from $300 to $1,000 based on complexity
Account minimum: $50,000 Fee-only: Ongoing Financial Planning: initial fee $0 - $2,500 plus $300 - $1,000 per month; Hourly Financial Planning: $250 per hour
Main office location
1Up Financial Advisors LLC
Cary NC, United States
Number of offices
1
Most active in
1Up Financial Advisors LLC has reported serving >5 clients in these states in the last 12 months.
North Carolina · Texas
Disclosures
Firm disclosures are reported in Form ADV Part 1A, Item 11. They include criminal charges, regulatory actions, civil proceedings, and professional disciplinary events involving the firm or its advisory affiliates.
Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.
Business activities & affiliations
These affiliations may expand the services this firm offers and, in some cases, how they are compensated.
Is active or affiliated with:
Accountant / CPA / tax prep
They offer tax and accounting services, typically for separate fees.
Is not active or affiliated with:
-
Insurance agent
They sell insurance products and may earn commissions on those sales.
-
Broker-dealer / trader
They provide brokerage services and may earn transaction-based compensation in addition to advisory fees.
-
Bank
They're affiliated with a bank that may offer its own financial products and services.
-
Trust company
They provide trust and estate administration services, typically for separate fees.
-
Fund sponsor
They manage or sponsor investment funds and may earn management or performance-based fees if clients invest in them.
-
Lawyer
They provide legal services, typically billed separately.
-
Real estate agent
They facilitate real estate transactions and may earn commissions.
-
Other specialized services
They may provide services such as pension consulting or municipal advisory work, typically for separate fees.
Forms ADV
Quick links
LinkedIn
Facebook
X
Instagram
Website
919-218-2315
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