Rose Park Advisors, LLC

Rose Park Advisors is an SEC-registered investment adviser that provides discretionary investment supervisory services primarily to privately offered pooled vehicles and serves as sub-adviser to one investment vehicle. The firm’s funds invest mainly in private-company equity, with strategies described as Disruptive Innovation (DI Funds) and early-stage North American consumer companies (CGP Funds), and its investors are institutional or high-net-worth qualified purchasers rather than retail advisory clients.

The firm applies the frameworks of disruptive innovation to source and value opportunities and pursues concentrated, often undiversified positions where it sees asymmetric upside, while the CGP strategy emphasizes technology-driven, scientific and mathematical analysis to evaluate early-stage consumer companies. Rose Park conducts in‑house diligence and valuation, may make follow‑on investments, and retains discretion to use derivatives and options (including commodity-related options) and to take long or, in limited cases, short positions as part of its investment process.

Compared with many peers, Rose Park’s brochure discloses several atypical structural and operational features: it reports multiple offices, a detailed put-and-call arrangement with a sub‑advised vehicle that can require sales or purchases at contractual multiples, and that members of the Christensen family are significant investors in the flagship fund. The brochure also highlights allowance for fee offsets and other portfolio-company payments and sets out extensive conflict‑of‑interest procedures, indicating layered governance and operational complexity that prospective institutional investors should review.