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Hardy Financial Planning

Updated today

Total assets under management

$15,000,000

Total clients

11

0% high-net worth

Total advisors

1

of 1 employees

Firm size

Independent

1 advisor

Average clients per advisor

11

Average account size

$1,363,636

About

Hardy Financial Planning serves individuals, trusts, estates and business entities with fee-only financial planning, investment advisory and consulting services. The firm also provides retirement-plan consulting for employers, including work on 401(k) and 403(b) plans, alongside individual portfolio management.

The adviser tailors recommendations to each client’s plans, age, resources and objectives and uses both fundamental and technical analysis to manage portfolios and adjust allocations as market conditions change. Investment implementation includes long- and short-term purchases and the use of options strategies — notably covered calls and spread positions — as part of income generation and risk management.

Noteworthy aspects include a small client base supporting roughly $15 million in assets under management and a compensation model based on negotiated fixed, hourly or flat fees rather than a standard percentage-of-assets fee. The firm pairs individual wealth management with employer pension consulting and documents significant volunteer involvement in tax-aide work, a combination that is uncommon for firms of this size.

Client services

Financial planning Portfolio management Pension consulting

Expertise

Options & derivatives strategies

Demographic focus

Baby Boomers (Born 1946-1964)

Fee options

Fixed

Financial planning flat fees range from $250 up to $5,000 depending on complexity.

Project-based

Financial planning services offered at $150 per hour, negotiable.

Other

Account minimum: $100,000 Fee-only: Asset management fees are fixed fees negotiated per client, ranging from $1,000 to $12,000 per year as of January 2026. Financial planning fees are $150 per hour (negotiable) or flat fees ranging from $250 to $5,000 depending on complexity.

Main office location

Hardy Financial Planning

Ann Arbor MI, United States

Number of offices

1

Most active in

Michigan

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

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