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Aaron K

CFP®

Calabasas, CA

Greenup Wealth

Aaron Kirsch is a CERTIFIED FINANCIAL PLANNER™ professional and founding partner of GreenUp Wealth Management. He works primarily with individuals and couples who are approaching or living in retirement, helping them design financial plans that support both long-term security and a fulfilling retirement lifestyle. Aaron began his career in financial services in 2001 at a major Wall Street firm and has since worked with clients across a wide range of life stages, both at large institutions and through his own independent wealth management firm. This experience informs his comprehensive approach to financial planning, which integrates retirement income planning, investment management, tax-aware strategies, risk management, and estate planning considerations. He is the co-author of The Rewarding Retirement Workbook, a resource designed to help people think beyond the mechanics of retirement and focus on how they want to live during this stage of life. Aaron’s work emphasizes aligning financial decisions with personal values, priorities, and legacy goals. Aaron holds himself to fiduciary standards and takes a client-centered approach to planning, helping individuals and families navigate financial decisions with clarity and confidence as they transition into and through retirement.

General retirement planning Retirement income strategy General tax planning Wealth management General estate planning guidance Retired Executive Founder/Business Owner Consultant Self-Employed Approaching retirement Baby Boomers (Born 1946-1964) Gen X (Born 1965-1980) Life coaching / goal alignment

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Daniel H

Series 63, Series 65, Series 66

Weaverville, NC

Preserve Wealth Management

Daniel Heth is a financial advisor at Preserve Wealth Management in Weaverville, NC, with 26 years of industry experience. He holds Series 63, 65, and 66 licenses and previously worked at UBS Financial Services Inc for 11 years before joining Preserve Wealth Management in 2019. He is involved with the Heth Family Foundation, serving on a committee responsible for grant making and investment allocation. Preserve Wealth Management offers discretionary portfolio management, financial planning, and pension consulting for individual, high-net-worth clients, and retirement plans. The firm uses a risk-focused investment approach supported by the Riskalyze tool and delivers financial planning through an Agile Planning process with a dynamic client portal.

ESG / Sustainable investing Concentrated stock management Social Security optimization Charitable giving & philanthropy Founder/Business Owner Executive Mid-Career Professionals Established Professionals
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Anne M

CFP®, Series 65

Weaverville, NC

Integrated Financial Coaching and Planning

Anne McFarland is a CFP® and Series 65-licensed advisor with 10 years of industry experience. She is the principal of Integrated Financial Coaching and Planning and previously worked at Davis Financial Planning. In addition to her advisory role, she provides business and life coaching through a separate entity, Anne L McFarland Coaching. Integrated Financial Coaching and Planning serves individuals, families, high-net-worth clients, and small businesses, offering financial planning, investment management, and focused Financial Fitness Review engagements. The firm employs a strategic asset allocation approach using diversified mutual funds and ETFs, with an emphasis on periodic rebalancing and factor tilts, operating under a fee-only, fixed annual fee structure.

Charitable giving & philanthropy Cash flow / budgeting General tax planning Retirement plans for business owners (SEP, solo 401k) Women Professionals
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Elmer W

CFP®, CFA®, Series 63

Asheville, NC

Wessel Investment Counsel, L.L.C.

Elmer Wessel is the principal advisor at Wessel Investment Counsel, L.L.C. in Asheville, NC, holding CFP®, CFA®, and Series 63 designations with 22 years of industry experience. He has been with Wessel Investment Counsel since 2003. Wessel Investment Counsel provides personalized asset management and financial planning services to both high-net-worth and non-HNW individual clients. The firm uses a combination of fundamental, technical, and cyclical analysis supported by third-party research, offering discretionary and non-discretionary portfolio management alongside financial planning tailored to client needs.

Options & derivatives strategies
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Jacques F

Series 63, Series 65, Series 66

Fletcher, NC

Fogel Investment Advisory Group, Inc.

Jacques Fogel is the principal of Fogel Investment Advisory Group, Inc. in Fletcher, NC, holding Series 63, 65, and 66 licenses with 27 years of industry experience. He has been with Fogel Investment Advisory Group since 2007 and also has a concurrent affiliation with Purshe Kaplan Sterling Investments. Fogel Investment Advisory Group provides investment management and retirement services to individual clients, including high-net-worth individuals, and sponsors of employer-sponsored retirement plans. The firm emphasizes customized, long-term diversified portfolios with a predominantly non-discretionary asset base and offers participant education and workshop-style services for retirement plans.

Retirement income strategy Retirement plans for business owners (SEP, solo 401k) Wealth management
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John C

CFP®, ChFC®, Series 63, Series 65

Asheville, NC

Coleman Advisory, LLC

John Coleman is a CFP® and ChFC® with 15 years of experience in financial advising. He is the principal of Coleman Advisory, LLC, an independent firm he founded in 2016 after a brief tenure at Questar Asset Management. Coleman is also a licensed insurance agent, providing life, long-term care, and annuity products alongside his advisory services. Coleman Advisory, LLC offers financial planning and portfolio management to individuals, trusts, estates, small businesses, and corporate pension and profit-sharing plans. The firm employs a tax-aware, diversified investment approach, utilizing third-party managers and both discretionary and non-discretionary account management, while also integrating insurance products as part of its service model.

Retirement income strategy Income planning Social Security optimization Medicare planning Annuities Retired Founder/Business Owner Executive Approaching retirement
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William C

CFP®

Fletcher, NC

Carrington Financial Planning, LLC

I founded Carrington Financial Planning, LLC, for the single purpose of helping my clients achieve financial success.  I feel a deep sense of responsibility when entrusted with this important aspect of people’s lives.  I also believe that good financial planning must be collaborative in order to be successful.  I work with clients through every step of the process on the way to achieving financial peace of mind.  As a fiduciary advisor, I always put the interests of my clients first and ensure that I meet their needs in a holistic fashion.  That means that I view investment portfolios as just one component of a client’s financial picture.  Good comprehensive financial planning should bring together all aspects of your financial life.  With a well-constructed financial plan, composed of clearly defined goals, combined with a solid investment strategy, we will work together to put you on the pathway to financial success.

General retirement planning Government Employee
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Steven P

CFP®

Asheville, NC

Pollock Planning Associates Inc.

Steven Pollock is a CFP® professional with 13 years of industry experience. He has been the sole advisor at Pollock Planning Associates Inc. since 2001, operating an independent advisory firm based in Asheville, NC. Pollock Planning Associates, Inc. is an SEC-registered independent advisory firm serving primarily high-net-worth individuals, trusts, and estates. The firm offers discretionary investment management and financial planning services, utilizing a diversified asset allocation approach that includes mutual funds, ETFs, individual equities, and fixed income, with an emphasis on periodic portfolio reviews and consolidated reporting.

General tax planning General estate planning guidance
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David W

CFP®, Series 63, Series 65

Asheville, NC

Wells Financial Management, LLC

David Wells is a CFP®-certified financial advisor with 32 years of industry experience. He has led Wells Financial Management, LLC since 2011. The firm serves individual and high-net-worth clients as well as entities such as corporations, trusts, estates, and charitable organizations, providing discretionary investment portfolio management and financial planning. Wells Financial Management emphasizes diversified, asset-allocation strategies tailored to client-specific goals and incorporates macro risk assessment, quantitative and qualitative screening, and may include ESG considerations and alternative strategies when appropriate.

ESG / Sustainable investing Real estate investing Cash flow / budgeting Debt management College savings (529s, UTMA, etc.)
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Justinn S

CFP®

Asheville, NC

Veyla Financial

Justinn Steffe is a CFP® professional with four years of industry experience, currently serving as the sole advisor at Veyla Financial in Asheville, NC. He has been affiliated with Warren Wilson College and the North Carolina Outward Bound School for over a decade each. Treo Financial, LLC is a fee-only, holistic financial planning firm that offers personalized education and planning services to individuals and businesses, particularly educators, nonprofit staff, entrepreneurs, and contract workers. The firm emphasizes financial education through one-on-one advice and group training, using a long-term, low-cost investment approach based on Modern Portfolio Theory.

Cash flow / budgeting Debt management General retirement planning Educators, Teachers, and Academics Consultant Mid-Career Professionals
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Warren O

Series 65

Black Mountain, NC

Springboard Financial Services

Warren Overman is a financial advisor at Springboard Financial Services in Black Mountain, NC. He holds a Series 65 designation and has three years of industry experience. In addition to his advisory role, he provides tax preparation services through Springboard Tax Preparation and works as a river guide for Asheville Adventure Company during the summer months. Springboard Financial Services serves individual and family clients as well as small businesses, offering discretionary financial management, standalone financial planning, and retirement-plan rollover guidance. The firm employs a primarily passive investment approach using index mutual funds and ETFs, supported by fundamental and technical analysis, and manages accounts on a discretionary basis through a single recommended custodian.

Cash flow / budgeting Debt management College savings (529s, UTMA, etc.) General estate planning guidance Young Professionals
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