Jane Yoo

Advisor at Jane Financial, LLC

Credentials

CFP®

Jane Financial, LLC logo

Firm

Jane Financial, LLC

Location

Oakland, CA

About

I'm the founder of Jane Financial in Oakland, CA. I work with tech professionals who need help with their stock options and RSUs. The typical Jane Financial client is a Director or VP in Big Tech or a late-stage startup on the cusp of an IPO.

Does this sound like you?

"This is my first job in tech, and I don't know what to do with my RSUs" "My company is preparing to IPO. What should I do to get ready?" "How does the tax part work?" "I’m excited but I don't want to blow this opportunity – help!”

I help tech professionals figure out when to exercise options, sell shares, and plan for taxes. What’s even more important is deciding what to do with the money. Money is a tool to help you flourish and stay resilient. Financial freedom comes from what you do next. A windfall from stock options and RSUs opens a world of possibilities, which I’ll help you navigate.

I'm a CERTIFIED FINANCIAL PLANNER™ professional (CFP®). I previously worked at Aspiriant, a leading independent wealth management firm, serving corporate executives who needed help with their stock options and RSUs. I also have professional experience at the Social Security Administration, and Vanguard.

I obtained an AB in Chemistry from Bryn Mawr College, and an MBA in Finance and Economics from the University of Chicago Booth School of Business.

Expertise

Equity Recipients (RS/RSU, SOP, ESPP)

Occupation focus

Technology Professional

Demographic focus

LGBTQIA Gen Y/Millennials (Born 1980-1995)

Fee options

Monthly: $1250+/mo
Quarterly: $3750+/qtr
Clients pay a quarterly retainer that includes investment management and financial planning. I don't charge a separate % of your portfolio ("AUM" fee).

Work history

Jane Financial, LLC

2017 - Present (9 years)

Aspiriant

2013 - 2017 (4 years)

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Michal S

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Equity Recipients (RS/RSU, SOP, ESPP) General retirement planning

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