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Gus J

CFP®

Glenwood Springs, CO

Systematic Wealth Management, Inc.

Gus Jepsen is the President and CEO of Systematic Wealth Management. He has a proven track record working with high-net-worth individuals, foundations, and institutional investors. He was instrumental in building a rapidly growing Denver-based Registered Investment Advisor practice, which was ultimately acquired by a private equity-backed group. His diverse client roster has included entrepreneurs, executives, former State Governors, and senior members of Congress. Gus holds an MSc in Carbon Finance from the University of Edinburgh and a B.S. in Business Administration from the University of Denver. His background includes work in sustainable finance and collaboration with academic and institutional partners on investment data strategy. Outside the office, Gus is an avid adventurer. He has bikepacked the Great Divide Mountain Bike Route, rafted the Grand Canyon, snowboarded the Canadian Rockies, the French Alps, and Hokkaido, and completed multiple mountaineering expeditions in Alaska. He lives with his wife and son in Glenwood Springs, Colorado.

General retirement planning General tax planning Factor investing / smart beta Exec comp design Business ownership considerations Engineering Professional Technology Professional Attorney Founder/Business Owner Retired Established Professionals Approaching retirement Retired Widow/Widower Divorced

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Matthew B

Series 65

Glendale, WI

Erenda Capital

Matthew Buehler is a financial advisor at Erenda Capital with a Series 65 designation and two years of industry experience. His prior roles include positions at Glarus Capital, Ankura Consulting, and operating his own law practice, Buehler Law. Erenda Capital Management is a solo-registered investment adviser serving individuals, trusts, estates, and small businesses. The firm employs a value-oriented investment approach with concentrated portfolios and offers financial planning without additional charge.

Active portfolio management Concentrated stock management Income planning
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David S

Series 65

Milwaukee, WI

SIMS Capital Management LLC

David Sims is a Series 65-licensed financial advisor with 16 years of industry experience. He has been with SIMS Capital Management LLC since 2003. SIMS Capital Management LLC is a small advisory firm managing approximately $56 million across about 16 client relationships. The firm provides discretionary portfolio management for individual investors and manages the publicly traded Eagle Capital Growth Fund, Inc., employing a blend of value and growth stock selection with a specialization in closed-end funds.

Active portfolio management
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Brian C

CFP®, Series 63, Series 66

Whitefish Bay, WI

Clarke Financial Counsel, LLC

Brian Clarke is a CFP® professional with 21 years of industry experience. He is the principal of Clarke Financial Counsel, LLC, an independent, fee-only financial planning firm based in Whitefish Bay, WI, where he has worked since 2023. Clarke also serves as an Investment Adviser Representative of Financial Strategies, Incorporated, providing advisory services separate from those at his own firm. Clarke Financial Counsel offers comprehensive written financial plans to individuals and high-net-worth clients, focusing on cash flow, retirement, tax and estate planning, business planning, insurance review, and investment analysis. The firm employs fundamental analysis, modern portfolio theory, and passive investment principles in its recommendations, while clients maintain asset custody and implement investments independently.

Business ownership considerations Cash flow / budgeting College savings (529s, UTMA, etc.) Retirement income strategy General estate planning guidance
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Mark C

Series 63, Series 65, Series 66

Glendale, WI

Crawford Asset Management, LLC

Mark Crawford is the principal of Crawford Asset Management, LLC, an independent investment advisory firm based in Glendale, WI. He holds Series 63, 65, and 66 licenses and has 27 years of industry experience, including 20 years managing his own firm since 2006. Crawford Asset Management, LLC provides discretionary investment supervisory services and portfolio management to individuals, high-net-worth clients, corporations, nonprofit organizations, and pension and profit-sharing plans. The firm combines fundamental and technical analysis with macroeconomic indicators and both quantitative and qualitative research to tailor portfolios that emphasize ETFs and individual equities, maintaining a long-term investment approach with an equities-heavy allocation.

Concentrated stock management Active portfolio management Passive / index investing
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Peter M

CFA®

Milwaukee, WI

Magis Management, LLC

Peter Merkel is a CFA® charterholder and the sole advisor at Magis Management, LLC, an independent investment advisory firm based in Milwaukee, WI. He has 12 years of industry experience and has led Magis Management since 2013. Magis Management provides one-time investment consulting and ongoing discretionary management to a select group of individual and institutional clients. The firm employs a bottom-up, fundamentally oriented investment approach with an emphasis on long-term total return, incorporating derivatives and leverage strategies that are uncommon among solo independent advisers.

Options & derivatives strategies Active portfolio management
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Kevin S

Series 63, Series 65

Milwaukee, WI

Eclipse Asset Management LLC

Kevin Sandrock is the sole advisor at Eclipse Asset Management LLC in Milwaukee, WI, holding Series 63 and Series 65 licenses with 19 years of industry experience. He has been with Eclipse Asset Management since its founding in 2006. Eclipse Asset Management advises individual clients through separately managed accounts, focusing on fundamental analysis to create tailored portfolios that may include stocks, ETFs, mutual funds, U.S. Treasury securities, and option strategies. The firm manages approximately $8.19 million in discretionary assets across eight accounts and maintains policies such as no account minimums and not taking custody of client assets.

Options & derivatives strategies
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Ryan I

CFA®, Series 63

Milwaukee, WI

Significance Capital Management LLC

Ryan Isherwood is a CFA® charterholder and Series 63 licensee with one year of experience in investment management. He currently works at Significance Capital Management LLC and previously held roles at Calamos Investments and Timpani Capital Management. Outside of his financial career, he is involved in men's health clinics and wellness services in the Milwaukee area. Significance Capital Management provides discretionary investment management services to individual and high-net-worth clients through its Enhanced Alpha Strategy, which combines fundamental analysis, factor investing, quantitative optimization, and market sentiment inputs to manage large-capitalization equity portfolios.

Factor investing / smart beta Active portfolio management
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Ryan G

Series 65

Fox Point, WI

Premium Alpha Capital, LLC

Ryan Green is an advisor at Premium Alpha Capital, LLC with a Series 65 designation and no prior experience in the financial industry. He is currently employed as a performance coach and marketing specialist at BRX Performance, a sports training facility focused on baseball athletes. Premium Alpha Capital primarily serves individual investors such as retirees and professionals, offering customized investment management that emphasizes income generation, growth, and downside risk management. The firm employs ETFs, index funds, and options strategies combined with technical, fundamental, and macroeconomic analysis to tailor portfolios to client goals and risk tolerance.

Active portfolio management Options & derivatives strategies Passive / index investing
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Lars L

Series 65

Pewaukee, WI

Magis Private Wealth Management, LLC

Lars Larsen is a financial advisor at Magis Private Wealth Management, LLC with 22 years of industry experience. He holds a Series 65 designation and has worked at Magis since 2003. Outside of his advisory role, Larsen is vice president and Chief Technology Officer at Faith Technologies, Inc., where he leads the data science and analytics team in the EnTech Solutions division focused on clean energy. Magis Private Wealth Management provides discretionary private wealth management and consulting services to individuals, pension and profit-sharing plans, trusts, estates, charitable organizations, and corporations. The firm manages diversified portfolios using fundamental analysis alongside technical and cyclical factors, serving a client base that includes high-net-worth individuals.

Wealth management
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Frederick S

Series 65, Series 66

Brookfield, WI

Bultman Investment Management, Inc.

Frederick Sitzberger is a financial advisor at Bultman Investment Management, Inc. in Brookfield, WI, holding Series 65 and Series 66 registrations with 25 years of industry experience. He previously worked at Sitzberger & Company, S.C. for nearly three decades before joining Bultman Investment Management in 2013. Outside of his advisory role, he owns a commercial real estate building in Brookfield. Bultman Investment Management provides continuous portfolio management for individual, high-net-worth, and institutional clients, utilizing equity no-load mutual funds, ETFs, and fixed-income securities. The firm offers both discretionary and nondiscretionary management, employs fundamental, technical, and cyclical analysis, and serves as a sub-adviser to other investment advisers.

Passive / index investing
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Clarence C

Series 63, Series 65

Mequon, WI

Christiansen Asset Management LLC

Clarence Christiansen is the sole advisor at Christiansen Asset Management LLC in Mequon, WI, holding Series 63 and Series 65 licenses with 27 years of industry experience. He has been with Christiansen Asset Management since 1997. Outside of his advisory role, he is also an independent health insurance agent. Christiansen Asset Management provides fee-based investment advisory and custom portfolio management services for individuals, couples, retirees, professionals, and retirement accounts. The firm focuses on publicly traded securities and employs a combination of charting, fundamental, technical, and cyclical analysis with a generally long-term investment approach.

Medicare planning
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Michael S

CFA®, Series 63

Mequon, WI

Summit Financial Management LLC

Michael Scalise is a CFA® charterholder and Series 63 licensee with 12 years of experience in financial advising. He has served as the principal advisor at Summit Financial Management LLC since 2016 and previously worked at Legacy Wealth Management LLC for two years. Summit Financial Management LLC provides financial planning, investment consultation, portfolio management, and corporate advisory services to individuals, charitable organizations, foundations, small businesses, and corporations. The firm employs a tactical asset-allocation, core-and-satellite investment approach utilizing ETFs as the core and actively managed funds, individual securities, structured notes, and fixed income as satellites, with portfolios reviewed regularly.

Cash flow / budgeting Debt management Retirement income strategy Tax strategies for small businesses
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Thomas W

Series 63, Series 65

Milwaukee, WI

Warden Wealth Management, LLC

Thomas Warden is the principal advisor at Warden Wealth Management, LLC in Milwaukee, WI, with 19 years of industry experience. He holds Series 63 and Series 65 licenses and has led his independent firm since 2009. Outside of his advisory work, he serves as president of a condominium association and owns a business consulting firm providing management and marketing advice. Warden Wealth Management offers investment advisory, financial planning, and wealth management services to a select group of individuals and families, including business owners, executives, retirees, and next-generation heirs. The firm employs a primarily fundamental investment approach with diversified portfolios and a focus on long-term allocations tailored to each client’s objectives and risk tolerance.

General retirement planning Retirement income strategy Wealth management Tax-loss harvesting Founder/Business Owner Executive Retired Professional Athlete Young Professionals Parents
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Liran A

Series 65

Glendale, WI

SKP Wealth

Liran Amir is a Series 65-licensed financial advisor with SKP Wealth in Glendale, WI, bringing one year of industry experience. He is also the founding and managing partner of Sakura Partners, LLC, an accounting firm where he dedicates part of his time. SKP Wealth offers fee-only wealth management, comprehensive financial planning, and retirement plan consulting to individuals, employer plan sponsors, pension plans, and charitable organizations. The firm integrates tax-aware planning with investment strategies that include passive and active funds, alternative investments, and socially conscious options, and provides a subscription-based Financial Wellness program alongside donor-advised fund services and educational seminars.

Business ownership considerations Tax strategies for small businesses Retirement plans for business owners (SEP, solo 401k) ESG / Sustainable investing Founder/Business Owner
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Craig G

Series 63, Series 65

Grafton, WI

Vision Financial Services LLC

Craig Gonn is a financial advisor with Vision Financial Services LLC in Grafton, WI, holding Series 63 and Series 65 credentials and having 33 years of industry experience. His career includes roles at Bartlein Barrels and Harbour Investments, Inc. He also provides consultation on a wide variety of financial decisions through a separate consulting activity. Vision Financial Services LLC serves individual investors, small businesses, pension and profit-sharing plans, charitable organizations, estates, and trusts by offering portfolio management, financial consultation, and third-party money manager recommendations. The firm typically tailors portfolios using client interviews and modern portfolio theory and manages most accounts on a non-discretionary basis.

Wealth management Passive / index investing Retired Founder/Business Owner
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Diane E

CFP®

Germantown, WI

Direction Financial Management, LLC

Diane Esser is a CFP® professional with 13 years of industry experience, currently operating as the sole advisor at Direction Financial Management, LLC since 2012. Her background includes integrating financial planning with tax services through her CPA credential and affiliation with an in-house tax practice. Direction Financial Management is an independent, fee-only firm serving individuals, families, trusts, retirees, professionals, and small business owners. The firm provides consultative financial planning and investment advice based on a long-term, passive approach using Modern Portfolio Theory and broad index fund exposure, focusing largely on non-securities planning areas such as tax, estate, and risk management.

General retirement planning Cash flow / budgeting General tax planning Retirement income strategy Executive Founder/Business Owner Retired Approaching retirement Retired Sandwich Generation
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Jennifer H

CFP®, Series 63, Series 65

Pewaukee, WI

FiduciaOne

Jennifer Hipkiss is a financial advisor at FiduciaOne with 10 years of industry experience. She holds the CFP® designation along with Series 63 and Series 65 licenses. Her prior experience includes roles at Tax Management, Harbour Investments, Thrivent Investment Management, and running her own firm, Hipkiss Financial. She serves as a volunteer board director for Adeline Montessori School, a nonprofit organization. FiduciaOne provides discretionary portfolio management, retirement plan consulting, and comprehensive financial planning to individuals, retirement plans, trusts, estates, charitable organizations, and small businesses. The firm combines fundamental analysis and modern portfolio theory to guide investment decisions, offering services on hourly, fixed-fee, or ongoing bases.

General retirement planning Annuities General tax planning Cash flow / budgeting
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Kurt M

CFP®, Series 63, Series 65

Elm Grove, WI

Family Investment Planning, LLC

Kurt Mueller is a CFP® with 25 years of industry experience and has been the sole advisor at Family Investment Planning, LLC since 2010. He holds Series 63 and Series 65 licenses and operates out of Elm Grove, WI. Family Investment Planning, LLC provides financial planning, investment consultation, and non-discretionary supervisory services to individuals, trusts, foundations, charities, pension and profit-sharing plans, and businesses. The firm uses a Core + Satellite investment approach focused on passive core holdings combined with select active managers and emphasizes consultation and broader financial planning, operating under a fee-only billing model based on hourly or fixed fees.

General retirement planning Cash flow / budgeting
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Patrick L

Series 65

Bayside, WI

Lotzer & Co.,Inc.

Patrick Lotzer is the principal of Lotzer & Co., Inc. in Bayside, Wisconsin, holding a Series 65 credential with 30 years of industry experience. He has been with Lotzer & Co., Inc. since its founding in 1995. Lotzer & Co., Inc. provides personalized investment management and financial planning services to individuals, institutional clients, and non-profit organizations. The firm employs a strategic asset allocation with a core-and-satellite approach, combining direct equity selections with no-load mutual funds and ETFs, and manages accounts on a discretionary basis with regular reviews.

General retirement planning Cash flow / budgeting College savings (529s, UTMA, etc.)
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John B

Series 65

Milwaukee, WI

Bleidorn Tax & Investment Services, LLC

John Bleidorn is a financial advisor and CPA based in Milwaukee, WI, with 16 years of industry experience. He is the sole advisor at Bleidorn Tax & Investment Services, LLC, where he has worked since 2009. In addition to his investment advisory role, he provides tax preparation and consulting services through his separate CPA practice. Bleidorn Tax & Investment Services offers investment management and tax consulting to individual clients, managing approximately $8 million in assets. The firm combines discretionary portfolio management with tax planning and preparation, integrating both disciplines in a manner uncommon among independent advisory firms.

Active portfolio management Options & derivatives strategies General tax planning
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