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Holly K
Series 65
Lakeland, FL
HPS Solutions LLC
Holly Kelley is a financial advisor at HPS Solutions LLC with a Series 65 designation and four years of industry experience. She has worked at Core Wealth Advisors, Inc., Hamic Previte Sturwold PA, and PFS Investments, Inc., among other firms. In addition to her advisory role, she is an employee at Hamic Previte & Sturwold PA, a tax and accounting service business where she prepares tax returns and provides accounting consulting. HPS Solutions LLC provides investment supervisory and consulting services to individuals, trusts, charitable organizations, pension and profit-sharing plans, and corporations. The firm employs a value-driven, fundamental analysis approach, develops client-specific investment policies, and works with third-party money managers to implement portfolios.
Ryan L
CFA®, Series 66
Winter Haven, FL
EmeraldSpark Investments
Ryan Layton is a CFA® charterholder and holds a Series 66 license with 13 years of industry experience. He has been the sole advisor at EmeraldSpark Investments since 2015. Ryan is also an adjunct professor and regularly participates in industry conferences and consulting with the CFA Institute. EmeraldSpark Investments provides personalized discretionary investment management and financial planning primarily for individual clients and offers 401(k) plan investment advisement to plan sponsors and participants. The firm combines Modern Portfolio Theory with behavioral finance in its investment process and is known for its educational outreach, including seminars, workshops, and no-cost financial planning services for clients.
Brian U
Series 65
Winter Haven, FL
Aventail Wealth Management, LLC
Brian Ulch is a financial advisor at Aventail Wealth Management, LLC with 10 years of industry experience. He holds a Series 65 license and has been with Aventail Wealth Management since 2015. In addition to his advisory role, he is a licensed insurance agent in multiple states, working with clients on life, annuity, and long-term care insurance needs. Aventail Wealth Management is a fee-based registered investment adviser serving primarily individual clients, including high-net-worth households. The firm offers discretionary portfolio management, financial planning, and consulting services, using a structured investment approach that incorporates ETFs, mutual funds, and select individual securities guided by a written Investment Policy Statement.
Bryan B
Series 63, Series 65
Winter Haven, FL
IPLAN
Bryan Beamer is a financial advisor at iPlan with 19 years of industry experience. He holds Series 63 and Series 65 licenses and has previously worked at Cambridge Investment Research Advisors, Ameriprise Financial Services, Kestra Financial Services, and NFP Securities. Outside of his advisory role, he owns and consults for iGIVE, LLC, a nonprofit that advises organizations on improving donor participation through charitable wealth strategies. iPlan serves individual and high-net-worth clients, as well as investment companies, charitable organizations, and businesses. The firm combines discretionary portfolio management with comprehensive financial planning, employing a mostly passive investment approach rooted in modern portfolio theory alongside periodic fundamental analysis.
Venkat D
Series 65
Lakeland, FL
Tampa Bay Capital Management LLC
Venkat Devineni is a financial advisor at Tampa Bay Capital Management LLC with a Series 65 designation and four years of industry experience. He serves as CEO of two information technology consulting firms, Quantilus Inc. and Global Soft Technologies LLC. Tampa Bay Capital Management provides portfolio management and financial planning services to individual and high-net-worth clients, employing a variety of analytical methods and investment strategies ranging from long-term investing to options trading. The firm offers hourly billing for financial planning and requires clients to use a specified institutional custodian for account execution and custody.
Bill H
CFP®, Series 63
Lakeland, FL
Henley Advisors, LLC
Bill Henley is a CFP® with 13 years of experience in financial advising. He is the principal of Henley Advisors, LLC, an independent advisory firm he founded in 2015. In addition to his advisory work, Henley is involved in a healthcare practice owned by his spouse, where he serves as Vice President and handles bookkeeping duties without compensation. Henley Advisors provides discretionary asset management and comprehensive financial planning services to individuals, high-net-worth clients, charitable organizations, corporate clients, and retirement plans. The firm customizes investment programs based on clients’ goals, time horizons, and risk tolerances, utilizing fundamental, technical, and cyclical analysis, and engages third-party managers and sub-advisors to implement strategies.
Charles S
Series 63, Series 65
Valrico, FL
AFT, Forsyth and Company, Inc.
Charles Sober is a financial advisor with Aft, Forsyth & Sober, LLC, holding Series 63 and Series 65 licenses and bringing 16 years of industry experience. He has been with Aft, Forsyth & Sober, LLC since 2012 and also works with Aft, Forsyth And Company, Inc. Outside of his advisory role, he serves on the board and the enterprise risk management committee of U.S. Epperson Underwriting Company, an insurance underwriting firm. Aft, Forsyth & Sober, LLC provides investment advisory and portfolio management services primarily to high-net-worth individuals, trust accounts, and foundations. The firm manages approximately $323.5 million in assets, focusing on long-term strategies including a disaster protection approach and flexible asset allocation, with a predominantly non-discretionary management style.
Allen M
Series 63, Series 65
Lakeland, FL
Capstone Wealth Management Corp.
Allen Montgomery is a financial advisor with Capstone Wealth Management Corp. in Lakeland, FL, holding Series 63 and Series 65 licenses and having 42 years of industry experience. He has been with Capstone since 2012 and also serves as president and chief investment strategist of Montgomery Retirement Group, a firm he formed in 2006 that offers fixed products, life insurance, annuities, and qualified retirement plan administration. Capstone Wealth Management Corp. provides portfolio management and financial planning to individuals, including high net worth clients, as well as pension and profit-sharing plans, charitable organizations, and corporations. The firm employs an asset allocation framework emphasizing growth and tactical asset allocation based on monetary measurements, relative valuations, and investor sentiment, with portfolios that may include individual securities, mutual funds, ETFs, and alternative investments.
John C
CFP®
Lakeland, FL
James I. Black & Company
John Christian is a CFP® professional with 43 years of experience in the financial industry. He has been with James I. Black & Company since 1988, serving as a vice president of the affiliated broker-dealer. James I. Black & Company provides wealth management, portfolio management, and financial planning services to individuals, pension and profit-sharing plan participants, guardianships, trusts, and estates. The firm manages approximately $144 million in assets for about 130 clients, offering customized and model portfolio solutions with a range of securities while maintaining primarily non-discretionary accounts.
Mitchell B
Series 65
Lakeland, FL
Hurlburt Financial
Mitchell Bruner is a financial advisor at Hurlburt Financial in Lakeland, FL, holding a Series 65 designation. He joined the firm in 2024 and has prior work experience in engineering and service industries. Hurlburt Financial serves individual and high-net-worth clients, trusts, estates, corporations, and retirement plans, offering discretionary investment supervisory services, financial planning, and consulting. The firm’s value-driven investment approach emphasizes fundamental analysis and long-term orientation, with portfolio execution typically delegated to selected sub-advisors under Hurlburt’s oversight.
Lawrence M
CFP®, CFA®, Series 65, Series 66
Lakeland, FL
Holistic Finance LLC
Lawrence Milford is a CFP® and CFA® with 13 years of industry experience. He is currently with Holistic Finance LLC in Lakeland, FL, where he has worked since 2026. Prior to that, he spent 12 years at Ernst & Young LLP. Holistic Finance LLC provides investment advisory and financial planning services to individual clients across a range of wealth levels, employing a goal- and risk-based investment approach that incorporates fundamental analysis and access to third-party model portfolios and money managers. The firm offers ongoing portfolio management and planning, including estate-planning support through an automated document platform.
Carl D
Series 66
Lakeland, FL
Alpha Advisors, LLC
Carl Dockery is a financial advisor with Alpha Advisors, LLC, holding a Series 66 designation and 20 years of industry experience. He has served as a director of Aytu BioScience, Inc., a biotech company focused on treatments for complex central nervous system diseases, since 2016. Dockery is also involved in managing several private investment and holding companies. Alpha Advisors serves individuals, business entities, trusts, estates, and charitable organizations with discretionary and non-discretionary portfolio management, financial planning, and consulting services. The firm constructs diversified portfolios using domestic and international equities, fixed income, tactical and alternative strategies, and sponsors affiliated private limited partnerships for qualified clients.
Kevin A
Series 65
Auburndale, FL
Ashcraft Wealth Advisors LLC
Kevin Ashcraft is the principal of Ashcraft Wealth Advisors LLC, an independent firm based in Auburndale, FL. He holds a Series 65 designation and has prior experience with several consulting and analytics firms, including LogicDudes, LLC and Ventera Consulting. Ashcraft Wealth Advisors provides discretionary portfolio management and financial planning services to individuals, trusts, estates, endowments, corporations, and retirement plans. The firm employs a customized, bottom-up investment approach focused on asset allocation and diversification, with an emphasis on long-term positioning and tax-efficient strategies.
Jay W
Series 63, Series 66
Lakeland, FL
Greenbridge Partners LLC
Jay Wells is a financial advisor with Greenbridge Partners LLC in Lakeland, FL, holding Series 63 and Series 66 licenses and possessing 23 years of industry experience. He previously worked at Taylor Capital Management before joining Greenbridge Partners and World Equity Group in 2019. Wells also owns an insurance agency that offers life, health, and fixed insurance products. Greenbridge Partners provides portfolio management and financial planning services to individual and high-net-worth clients, employing a rules-based, long-term investment approach with multiple analysis methods to guide discretionary trading decisions.
Robert H
PFS™, Series 63, Series 65
Lakeland, FL
Hurlburt Financial
Robert Hurlburt is a financial advisor at Hurlburt Financial with 16 years of industry experience. He holds the PFS™ designation as well as Series 63 and Series 65 licenses. In addition to his advisory role, he operates Evans & Hurlburt CPAs, PA, a CPA firm specializing in tax preparation and accounting. Hurlburt Financial serves individual and high-net-worth clients, as well as trusts, estates, corporations, and retirement plans, providing discretionary investment supervisory services, financial planning, and consulting. The firm’s value-driven investment approach focuses on fundamental analysis and long-term orientation, with portfolio execution typically delegated to selected sub-advisors while maintaining oversight and client communication.
Jonathan S
CFA®, Series 65
Lakeland, FL
Capstone Wealth Management Corp.
Jonathan Stump is a CFA® charterholder and holds a Series 65 license, with 11 years of industry experience. He has been with Capstone Wealth Management Corp. since 2013. Capstone Wealth Management Corp. provides portfolio management and financial planning services to individuals, including high net worth clients, as well as pension and profit-sharing plans, charitable organizations, and corporations. The firm’s investment approach combines a growth-oriented asset allocation framework with tactical adjustments based on monetary measurements, relative valuations, and investor sentiment, utilizing a range of securities and strategies tailored to client objectives.
Paul A
Series 65
Auburndale, FL
Ashcraft Wealth Advisors LLC
Paul Ashcraft is the principal of Ashcraft Wealth Advisors LLC, an independent firm based in Auburndale, FL. He holds a Series 65 designation and has 11 years of industry experience. Prior to founding Ashcraft Wealth Advisors in 2014, he established Ashcraft Business Advisors in 2010. Outside of his advisory work, he is a licensed insurance agent and serves as the registered agent for G & S Family Hospitality Services, Inc. Ashcraft Wealth Advisors provides discretionary portfolio management and financial planning services to individuals, trusts, estates, endowments, corporations, and retirement plans. The firm employs a customized, bottom-up investment approach focused on client-specific asset allocation and diversification, integrating fundamental analysis with limited technical analysis and external research.
Gerald B
Series 66
Lakeland, FL
James I. Black & Company
Gerald Black is a financial advisor at James I. Black & Company with 50 years of industry experience. He holds a Series 66 designation and has worked at the firm since 1975. His prior experience includes roles at ITB Capital Management and ITB Capital Advisors, where he has been active since 2005. Outside of finance, he is a managing partner of an art studio. James I. Black & Company provides wealth management, portfolio management, and financial planning services to individuals, pension and profit-sharing plan participants, guardianships, trusts, and estates. The firm manages approximately $144 million in assets across about 130 clients, offering customized and model portfolio solutions with holdings that typically include equities, ETFs, mutual funds, and various fixed income securities.
Daniel L
Series 65
Lakeland, FL
Amerity Wealth Management, LLC
Daniel Leigh is a financial advisor at Amerity Wealth Management, LLC with one year of industry experience. He holds a Series 65 designation and has previously worked with Skybound Wealth Management, LLC and deVere USA. Outside of his advisory work, he is a member and owner of Vegan Brit LLC, a business development services firm. Amerity Wealth Management is a multi-advisor registered investment adviser serving individual clients, businesses, trusts, and plan sponsors. The firm provides discretionary asset management, financial planning, and specialized services including UK expatriate pension transfers, using a range of investment vehicles and coordinating multiple custodians and co-advisors to deliver customized strategies.
Lance P
Series 65, Series 66
Lakeland, FL
Amerity Wealth Management, LLC
Lance Pearce is a financial advisor with Amerity Wealth Management, LLC in Lakeland, FL, holding Series 65 and Series 66 licenses and five years of industry experience. His prior roles include positions at Retirement Resources of Central Florida and Pearce Financial. Amerity Wealth Management is a multi-advisor registered investment adviser serving individuals, businesses, trusts, and plan sponsors, offering discretionary asset management, modular financial planning, and specialized services such as UK expatriate pension transfers. The firm employs a range of investment strategies including third-party model managers, ETFs, mutual funds, and individual securities, managing accounts primarily on a discretionary basis.
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