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Joe F

CFP®, CFA®

New York, NY

Fortrove Partners

Hi! My name is Joe Forish and I started Fortrove Partners to help technologists deal with challenges of company ownership / equity compensation. From a young age, I learned about maximizing hard work and doing what you do best while working at my father’s auto dealership. I also saw first-hand both the rewards and challenges of running a business. Prior to Fortrove, I honed my expertise investing in public and private equity. I graduated from Pennsylvania State University with a B.S. in Finance and International Business, and from the Harvard Business Analytics Program, with Distinction. In my free time you will find me skiing an evergreen tree-lined run or longboarding when it’s cloudy and glassy. I live in New York City with my wife Linda.

Startup equity planning Exec comp design Business ownership considerations Technology Professional Founder/Business Owner Established Professionals Gen Y/Millennials (Born 1980-1995)

2,505 advisors near 48150

Out of 400,000+ nationwide

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Eldin F

Series 63, Series 65

Southfield, MI

Sterling Advisory Group LLC

Eldin Foco is a financial advisor at Sterling Advisory Group LLC with 18 years of industry experience. He holds Series 63 and Series 65 licenses and has worked at several firms including CIG Capital Advisors and Cco Investment Services Corp. since 2012. Sterling Advisory Group provides portfolio management, financial planning, and retirement-plan consulting to individuals, families, trusts, foundations, businesses, and employer-sponsored plans. The firm manages client accounts on a tailored basis and also serves institutional clients, offering a range of strategic investment models that emphasize asset allocation, diversification, and Shariah-compliant selection.

ESG / Sustainable investing Private / alternative investments Equity compensation tax strategy Business succession planning Retirement income strategy Founder/Business Owner Executive Values-based investing
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Daniel S

Series 63, Series 65

Bingham Farms, MI

Octo Capital, LLC

Daniel Shub is a financial advisor at Octo Capital, LLC with 12 years of industry experience. He holds Series 63 and Series 65 licenses and has been managing Octo Capital since 2015. In addition to his advisory role, he is the managing member of Shub & Company LLC, a life and health insurance agency, and Gold Star Insurance Group LLC, a property and casualty insurance agency. Octo Capital provides investment advisory, portfolio management, financial planning, and consulting services to individuals, families, retirement plans, trusts, foundations, and charitable organizations. The firm’s investment approach is long-term and based on Modern Portfolio Theory, utilizing diversified allocations primarily through mutual funds and ETFs, with discretionary portfolio management and regular monitoring.

Tax-loss harvesting Retirement income strategy Income planning Equity compensation tax strategy Charitable giving & philanthropy Executive
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David U

Series 66

Berkley, MI

Underhill Investments, LLC

David Underhill is the sole advisor at Underhill Investments, LLC, an independent firm based in Berkley, MI. He holds a Series 66 designation and has 14 years of experience in investment advisory services. In addition to his financial advisory work, Mr. Underhill is a licensed attorney providing estate planning services and a licensed insurance agent offering fixed annuities, life, and long-term care insurance. Underhill Investments provides discretionary portfolio management and co-advisory services primarily to individual and high-net-worth clients. The firm employs a blend of fundamental, technical, and cyclical analysis, incorporating long- and short-term positions and option strategies tailored to each client’s Investment Policy Statement.

ESG / Sustainable investing
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David A

Series 63, Series 65

Northville, MI

Wellsage Wealth Management LLC

David Adamse is a financial advisor at Wellsage Wealth Management LLC in Northville, MI, with six years of industry experience. He holds Series 63 and Series 65 licenses and has prior experience at JP Morgan Chase & Co and Harman International. He is president of Wellsage Advisors LLC, a business advisory and consulting firm, and previously established MindMint Media LLC to create financial literacy materials, though that venture is currently dormant. Wellsage Wealth Management LLC provides discretionary portfolio management, financial planning, and financial education services to individuals, high-net-worth clients, family offices, and small businesses. The firm emphasizes cost-efficient, long-term portfolio construction using low-cost ETFs and tailored allocations, complemented by a financial education program including seminars and workshops.

Retirement income strategy Tax-loss harvesting Concentrated stock management Options & derivatives strategies Business exit / sale strategy Executive Founder/Business Owner
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Robert B

Series 66

Northville, MI

Physicians' Financial L.C.

Robert Boutin is a financial advisor at Physicians' Financial L.C. in Northville, MI, with 15 years of industry experience. He holds a Series 66 designation and has been affiliated with Physicians' Financial L.C. and Midwest Financial Education L.C. since 2011. Physicians' Financial L.C. provides personal wealth planning primarily for medical professionals, combining investment management with income tax planning, life and disability insurance, and financial counseling. The firm employs a long-term, disciplined investment approach using diversified, risk-based model portfolios and offers a combination of advisory, insurance, and tax services within a single practice.

General tax planning Wealth management Passive / index investing Doctor or Medical Professional
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Jason M

CFP®, Series 63, Series 65

Southgate, MI

Worldwide Capital Advisors, LLC

Jason Mcelroy is a CFP® professional with 15 years of industry experience, currently serving as the sole advisor at Worldwide Capital Advisors, LLC. He previously worked at First Allied Advisory Services, Inc. and First Allied Securities. In addition to his financial advisory role, he owns and operates Downriver Income Tax, a tax preparation and accounting business. Worldwide Capital Advisors, LLC offers discretionary asset management and financial planning services to individuals, including high-net-worth clients, and business entities. The firm manages approximately $84.3 million in assets across about 380 client relationships, using a range of analysis methods and providing tailored investment strategies with ongoing portfolio monitoring.

General retirement planning Income planning Tax-loss harvesting General tax planning College savings (529s, UTMA, etc.) Founder/Business Owner
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Richard G

Series 65

Farmington Hills, MI

GilliKin Advisors Limited

Richard Gillikin is the sole advisor at GilliKin Advisors Limited in Farmington Hills, MI, holding a Series 65 credential with 11 years of experience in financial advising. He has also served as President and CPA at Gillikin & Associates, CPA, PC since 1982. Outside of advisory work, he manages Timber Ridge Associates, Inc., an office building management and leasing business. GilliKin Advisors Limited provides personalized, non-discretionary investment advisory and portfolio management services to a small group of individual clients. The firm integrates investment guidance with tax and accounting considerations through its affiliation with an established CPA practice.

Tax strategies for small businesses
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Richard P

CFP®, Series 63

Northville, MI

Fountainhead Financial Management, Inc.

Richard Probst is a CFP®-designated financial advisor with 45 years of industry experience. He has been with Fountainhead Financial Management, Inc. since 1998 and previously worked at Linsco/Private Ledger Corp. He is involved in a family business focused on agricultural and food processing byproduct and waste recycling, providing management and business advice. Fountainhead Financial Management, Inc. is an independent firm offering financial planning services on a fixed fee or hourly basis.

Income planning Retirement plans for business owners (SEP, solo 401k) Annuities General tax planning Cash flow / budgeting
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Omar E

CFP®, Series 63, Series 65

Northville, MI

Olive Tree Asset Management

Omar Ezz is a CFP® professional with 13 years of industry experience, currently serving as the sole advisor at Olive Tree Asset Management. His prior roles include positions at Blue Chip Partners, General Motors, Accenture Strategy, and Azzad Asset Management. The firm provides investment management and financial planning services to individuals, employer-sponsored retirement plans, charitable organizations, and businesses. Olive Tree Asset Management combines fundamental security analysis with Modern Portfolio Theory, managing diversified portfolios through both passive and active vehicles, and is notable for its work with institutional clients and pension consulting services.

General retirement planning Cash flow / budgeting College savings (529s, UTMA, etc.) Business ownership considerations
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Michael C

Series 63, Series 65

Farmington Hills, MI

Armor Wealth Strategies, LLC

Michael Cho is a financial advisor at Armor Wealth Strategies, LLC with 29 years of industry experience. He holds Series 63 and Series 65 licenses and has worked previously at Cutter & Company, Inc and Morgan Stanley Smith Barney LLC. Outside of advising, Cho serves as a fencing referee and volunteers as treasurer for the Disability Network of Oakland and Macomb Counties. Armor Wealth Strategies is a small advisory firm serving individual and high-net-worth clients with discretionary asset management, comprehensive financial planning, and ERISA 3(21) retirement-plan advisory services. The firm tailors portfolios to client goals and risk tolerances, employing a range of investment strategies and providing ongoing monitoring and quarterly reviews.

Social Security optimization General retirement planning Tax strategies for small businesses Options & derivatives strategies Founder/Business Owner Executive
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Brewster S

CFP®

Royal Oak, MI

The Financial Planning Company

Brewster Smith is a CFP® professional with nine years of industry experience, currently serving as the sole advisor at The Financial Planning Company in Royal Oak, MI. He has worked at his current firm since 2016 and previously spent four years at Diversified Portfolios, Inc. The Financial Planning Company offers financial planning and discretionary investment management to individuals, high-net-worth clients, qualified retirement plans, and trusts. The firm employs a long-term strategic asset allocation approach combined with enhanced indexing and quarterly rebalancing, utilizing research from Morningstar and proprietary data from Dimensional Fund Advisors.

Real estate investing Passive / index investing
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Jeffrey G

Series 66

Livonia, MI

Grad Wealth Management PLLC

Jeffrey Grad is the principal of Grad Wealth Management PLLC in Livonia, MI, where he has worked since 2024. He holds a Series 66 designation and has six years of industry experience. Prior to founding his firm, he worked at Founders Financial Securities, LLC for five years. Outside of advisory work, he owns Grad & Shoemaker, PC, a tax and accounting practice. Grad Wealth Management provides financial planning, consulting, and retirement plan services to individuals, high-net-worth clients, and business entities. The firm matches client objectives and risk profiles to third-party model portfolios, monitors those managers regularly, and offers written financial plans and hourly consulting engagements.

General retirement planning
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John M

CFP®, Series 63, Series 65, Series 66

Northville, MI

Asset Architects, LLC

John Mcgonagle is a CFP® professional with 15 years of experience in financial advising. He is the sole advisor at Asset Architects, LLC, an independent firm he has led since 2015. In addition to his advisory role, he spends a portion of his time working as a licensed insurance agent. Asset Architects, LLC provides personalized financial planning and consulting to individuals and high-net-worth clients, operating on a fee-based, referral model rather than direct portfolio management. The firm also offers commissioned insurance products and coordinates with third-party money managers to execute trades and manage client assets.

General retirement planning Cash flow / budgeting
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Anthony D

Series 66

Canton, MI

Measured Path Capital, LLC

Anthony Daneshyar is a financial advisor at Measured Path Capital, LLC in Canton, Michigan. He holds the Series 66 designation and has experience working at firms including Populus Group, LPL Enterprise, and PRUCO Securities, as well as a long tenure at Ford Motor Company. His background includes roles in both the financial services industry and corporate sector. Measured Path Capital, LLC is a Michigan state-registered investment adviser that provides non-discretionary portfolio management, coordinates financial planning through third-party firms, and offers hourly consulting and investment education. The firm focuses on diversified, low-cost investment vehicles and combines fundamental and technical analysis to inform timing and risk management.

Annuities
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Scott G

Series 63, Series 65

West Bloomfield, MI

Equity Planning Group, Inc.

Scott Goldberg is the sole advisor at Equity Planning Group, Inc. in West Bloomfield, MI, holding Series 63 and Series 65 licenses with 15 years of industry experience. He has been with Equity Planning Group since 2000. In addition to his advisory role, Goldberg is independently licensed as a mortgage loan officer. Equity Planning Group provides discretionary investment management and financial planning services to individuals, high-net-worth clients, trusts, estates, and pension and profit-sharing plans. The firm employs fundamental analysis with both long- and short-term strategies across multiple asset classes and is notable for its work with qualified retirement plans, including acting as an ERISA fiduciary and 3(38) investment manager.

College savings (529s, UTMA, etc.)
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Thomas H

CFP®

Farmington Hills, MI

Horton Financial Planning LLC

Thomas Horton is a CFP® professional with 16 years of industry experience. He has operated Horton Financial Planning LLC since 2004, serving clients from Farmington Hills, MI. Horton Financial Planning LLC is an independent, fee-only advisory firm that offers hourly, as-needed financial planning and investment advice primarily to individual clients. The firm emphasizes comprehensive planning and a long-term, buy-and-hold investment approach focused on passive, low-cost index funds with periodic rebalancing.

General retirement planning General tax planning Wealth management Passive / index investing Cash flow / budgeting
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Brandon F

Series 63, Series 65

Beverly Hills, MI

Tower Ridge Investment Management LLC

Brandon Fluegel is a financial advisor at Tower Ridge Investment Management LLC with credentials including Series 63 and Series 65. He has held positions at multiple firms since 2015, including Cosimo Ventures, Synchronicity Investments Ltd, and ChainLogic Fund LP. Tower Ridge Investment Management LLC provides fee-only, discretionary investment management primarily for individuals and families. The firm employs a model-based approach using diversified ETFs and periodic rebalancing, with an opportunistic allocation for thematic or high-conviction investments, operating on a discretionary basis without public advertising or a website.

Active portfolio management Real estate investing Options & derivatives strategies
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In Soo S

Series 65

Beverly Hills, MI

FITSHA Consulting

In Soo Suh is a financial advisor at FITSHA Consulting with a Series 65 credential and over seven years of professional experience across several automotive and engineering firms. Prior to founding FITSHA Consulting in 2026, Suh held positions at Scout Motors, Freudenburg EPS, Stoneridge, Aptiv, and General Motors. Outside of financial advising, Suh is a licensed real estate professional and occasionally provides engineering consulting. FITSHA Consulting serves a diverse client base including institutional clients, trusts, foundations, qualified retirement plans, and individual investors. The firm emphasizes asset allocation and model portfolios, combining mutual funds, ETFs, and securities with ongoing monitoring and tailored financial planning, along with retirement plan consulting and participant education.

General retirement planning Social Security optimization Roth conversion strategy Charitable giving tax strategies
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Christopher F

Series 65

Plymouth, MI

Ford Financial Fitness

Christopher Ford is the sole advisor at Ford Financial Fitness, LLC, an independent, fee-only registered investment adviser. He holds a Series 65 designation and has one year of experience in investment advisory services. Ford also works as a mortgage originator at Rocket Mortgage, where he has been employed since 2010. Ford Financial Fitness provides discretionary and non-discretionary investment management as well as financial planning services primarily for high-net-worth individuals. The firm employs a mix of passive and active investment strategies based on fundamental and cyclical analysis, and it offers clients options for socially conscious investing and customizable restrictions.

Business ownership considerations Cash flow / budgeting College savings (529s, UTMA, etc.) Retirement income strategy General tax planning Founder/Business Owner
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Bernard S

Series 63, Series 65

Novi, MI

Alpha Investment Management, Inc.

Bernard Shinkel is a financial advisor at Alpha Investment Management, Inc. in Novi, Michigan, holding Series 63 and Series 65 licenses with 15 years of industry experience. He has been with Alpha Investment Management since 2010. Alpha Investment Management is an independent Michigan-registered advisory firm serving high-net-worth individuals, family limited partnerships, corporate pension and profit-sharing plans, and charitable organizations. The firm employs a top-down, macro-oriented investment process that emphasizes diversified global portfolios with low-cost ETFs and index funds, focusing on risk management and steady returns.

Passive / index investing Wealth management
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