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Renata Lance

Advisor at Emerson Equity LLC

Updated today
Emerson Equity LLC logo

Firm

Emerson Equity LLC

Location

San Diego, CA

Credentials

Series 63, Series 66

Industry experience

13 years

About

Renata Lance is a financial advisor at Emerson Equity LLC with 13 years of industry experience. She holds Series 63 and Series 66 licenses and has previously worked at firms including Cetera Investment Services and Morgan Stanley. Outside of financial advising, she owns and operates several businesses, including a Pilates franchise and a plumbing service company. Emerson Equity is an SEC-registered investment adviser serving a diverse client base that includes high-net-worth individuals, pension plans, and charitable organizations. The firm employs a range of investment strategies from capital preservation to aggressive growth and offers specialty solutions such as portfolio evaluation and concentrated stock hedging.

Client services

Based on Emerson Equity LLC

Financial planning Portfolio management Selection of other advisers Educational seminars or workshops
Management of private placement life insurance / insurance dedicated funds (single investor private funds)

Expertise

Based on Emerson Equity LLC

Concentrated stock management Private / alternative investments Retirement plans for business owners (SEP, solo 401k) Business succession planning

Occupation focus

Based on Emerson Equity LLC

Founder/Business Owner Executive

Fee options

Fixed

Financial planning flat fees range from $1,500 to $75,000 or more; portfolio evaluation services typically $1,500; flat fee portfolio management negotiated

Percentage

$0+: Negotiable, up to 2.5% maximum annually +: Management fee for Private Placement Life Insurance: typically either a flat fee of $25,000-$50,000 per annum charged quarterly in advance, or a percentage fee up to 0.5% annually capped at $50,000 per annum (0.125% quarterly in advance)

Commissions

Broker-dealer commissions on securities transactions including 12b-1 fees from mutual funds; commissions on insurance and alternative investment products

Project-based

Insurance consulting hourly rate varies between $75 and $250 per hour

Other

Minimum fee: Flat fee for financial plans typically ranges from $1,500 to $75,000 or more; Portfolio Evaluation Services flat fee typically approximates $1,500 Fee-only: Flat fees for financial plans and portfolio evaluation services; hourly rates for insurance consulting ($75 to $250 per hour)

Location

San Diego, CA

Most active in

California

Work history

Emerson Equity LLC

2024 - Present (2 years)

Cetera Investment Services Llc

2021 - 2022 (1 year)

Cetera

2021 - 2022 (1 year)

Lance Enterprises Inc, DBA Club Pilates Del Mar

2019 - Present (7 years)

Wellness Wealth Advisors

2019 - 2021 (2 years)

Cetera Financial Specialists LLC

2019 - 2021 (2 years)

Cetera

2019 - 2021 (2 years)

Morgan Stanley

2019 - 2019 (1 year)

Royal Alliance Associates, INC.

2018 - 2019 (1 year)

S&R Capital Management Investments Inc

2018 - Present (8 years)

Lance Legacy Inc

2018 - 2022 (4 years)

Sii

2016 - 2018 (2 years)

Sral Inc

2016 - Present (10 years)

WELLS FARGO Advisors, LLC

2016 - 2016 (1 year)

Lance Enterprises Inc

2014 - Present (12 years)

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Grant K

Series 7, Series 66

La Mesa, CA

OSAIC

Grant Knox has been a Financial Advisor since 1994 and holds the following registrations and licenses: General Securities, California Life and Health Insurance, and California Real Estate and Mortgage Lending. A Southern California native, Grant excels at strategies for financial health and wealth that are attainable and effective. He is passionate about helping others achieve financial success and exceed their goals. He is a certified Kingdom Advisor, able to offer counsel on the integration of a Biblical worldview into financial practices. He holds the Certified Plan Fiduciary Designation (CPFA), designating expertise in company retirement plans. He holds a Bachelors degree from Evangel University and a D.Min. from Summit Bible College. Grant lives in La Mesa with his wife, Nicole and their son Noah. He loves to travel, active in his church, is a voracious reader and an avid soccer fan, having played on and managed recreational soccer teams for over 30 years.

General retirement planning Life insurance needs analysis College savings (529s, UTMA, etc.) Retirement plans for business owners (SEP, solo 401k) Wealth management Retired Self-Employed Approaching retirement Mid-Career Professionals
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Scott S

Series 63, Series 65

San Diego, CA

Conscious Investment Services, LLC

Options & derivatives strategies Active portfolio management Real estate investing Tax-loss harvesting
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Lee T

Series 65

San Diego, CA

HEDGEWISE

Active portfolio management Tax-loss harvesting Options & derivatives strategies
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Kyle T

ChFC®, Series 66

La Mesa, CA

Tweet Management Services, Inc.

General estate planning guidance Cash flow / budgeting
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Rajiv R

Series 63, Series 65

San Diego, CA

Colva Capital LLC

General estate planning guidance Tax strategies for small businesses Wealth management Founder/Business Owner
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Robert L

Series 63, Series 66

San Diego, CA

Torrey Wealth, LLC

General retirement planning Charitable giving & philanthropy College savings (529s, UTMA, etc.) General tax planning Tax-loss harvesting
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