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Michael Barnes Sr.

Advisor at True North Advisory, LLC

Updated today

Location

Bowie, MD

Credentials

Series 63, Series 65

Industry experience

15 years

About

Michael Barnes is a financial advisor at True North Advisory, LLC, an independent registered investment adviser. He holds Series 63 and Series 65 licenses and has 15 years of industry experience. Prior to founding True North Advisory in 2020, he was with Tlg Advisors, Inc. from 2013 to 2016. In addition to his advisory work, Barnes serves as a federal police officer with the U.S. Department of Homeland Security and operates a gun safety and permit eligibility training business. True North Advisory serves individual clients, trustees, corporations, and retirement plans, providing investment management, financial planning, retirement-plan consulting, participant education, and hourly consulting. The firm primarily uses third-party model platforms and operates on a non-discretionary, co-advisory basis, with a small client base and a focus on integrating technology such as AI for research and note-taking.

Client services

Based on True North Advisory, LLC

Financial planning Portfolio management Selection of other advisers

Expertise

Based on True North Advisory, LLC

Social Security optimization Retirement income strategy Retirement plans for business owners (SEP, solo 401k) Business succession planning

Fee options

Fixed

Retirement Plan Consulting may be charged as an annual flat fee (negotiated between 0.80% and 1.25%), fee for service based on percentage of Plan assets, or hourly rate; one-time payment options also available

Percentage

$0 - $250,000: 1.50% $250,001 - $500,000: 1.25% $500,001 - $750,000: 1.15% $750,001 - $1,000,000: 1.00% $1,000,001 - $2,000,000: 0.95% $2,000,001 - $5,000,000: 0.90% $5,000,001+: 0.80%

Project-based

Up to $250 per hour; negotiable based on scope and complexity

Other

Account minimum: $25,000 (may combine individual accounts associated with a household) Minimum fee: $10 per month, billed quarterly until $25,000 account balance is met Fee-only: Fixed fees ranging from $500 to $2,500; may exceed $5,000 depending on complexity

Location

Bowie, MD

Most active in

District of Columbia · Maryland · Virginia

Work history

True North Advisory, LLC

2020 - Present (6 years)

U.S. Department Of Homeland Security FPS

2015 - Present (11 years)

Tlg Advisors, Inc

2013 - 2016 (3 years)

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

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Raymond G

CFP®

Edgewater, MD

Raymond L. Gazelle Jr.

Raymond Gazelle is a CFP® professional with 18 years of experience, operating independently through his firm, Raymond L. Gazelle Jr., since 2005. His practice includes consulting services to small banks on internal operations and data processing, reflecting a background in bank operations. The firm offers comprehensive financial and investment planning services to individuals as well as corporate and nonprofit organizations, often collaborating with clients’ financial officers or committees. It employs a long-term, strategic portfolio allocation approach focused on asset allocation, diversification, and selection of mutual funds and ETFs, providing advice on a consultative, non-discretionary basis without managing client assets.

College savings (529s, UTMA, etc.) General retirement planning Cash flow / budgeting Wealth management
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Monte H

Series 65

Washington, DC

Rockbound Capital LLC

Monte Hoover is the sole advisor at Rockbound Capital LLC in Washington, DC. He holds a Series 65 credential and has been with the firm since 2025. Hoover is a self-directed PhD student and research assistant at the University of Maryland, focusing on generative AI safety and efficiency. Prior to his advisory role, he worked at Microsoft and has experience in technology and research. Rockbound Capital provides discretionary portfolio management services to individuals and high net worth clients, utilizing model portfolios based on asset allocation and Modern Portfolio Theory. The firm emphasizes the use of a single qualified custodian and operates with distinctive practices, including limited custody and no participation in wrap fee programs.

Wealth management Passive / index investing Real estate investing
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Kathleen M

CFP®, Series 65

Laurel, MD

McQuade, Kathleen Mary

Kathleen McQuade is a Certified Financial Planner® with three years of industry experience, operating as the sole advisor at her independent firm in Laurel, MD. She has been managing her practice since 2010 and holds a Series 65 license. Her firm provides fee-only financial planning and consulting services to individual clients, focusing on investment, retirement, insurance, education, and estate planning. The practice employs a long-term, buy-and-hold investment approach, primarily recommending no-load, low-cost, tax-efficient mutual funds with asset allocation as the key factor in portfolio returns.

General retirement planning
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Katrina R

Series 63, Series 66

Landover, MD

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Katrina Riddick is the President and CEO of People First Financial Advisors, with 30 years of industry experience. She holds Series 63 and Series 66 licenses and has previously worked at Percival Financial Partners, Ltd and Backstrom Mccarley Berry & Co., LLC. In addition to her role at People First, she serves as President and CEO of FAIM Group Strategic Solutions Center, LLC, where she consults for small and start-up minority-owned businesses. People First Financial Advisors specializes in municipal financial advisory services for government and quasi-government bond issuers, including structuring public debt transactions and assisting with broker-dealer selection. The firm provides non-discretionary advice focused on municipal advisory work and is developing capabilities in traditional investment advisory and pension consulting.

Business ownership considerations Entity structure planning (LLC, S-Corp) Government Employee
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Ryan L

Series 65

Washington, Dc, DC

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Ryan Lund is the principal of Lund Capital Management LLC in Washington, DC. He holds a Series 65 designation and has two years of industry experience. Prior to founding his firm in 2023, he was self-employed and has held various roles including positions with the Charlotte Symphony. Lund Capital Management LLC provides discretionary and non-discretionary investment advisory services to individuals, high net worth clients, and entities. The firm focuses on developing client-specific financial profiles and investment plans, using a range of investment vehicles such as mutual funds, ETFs, bonds, options, and equities, with portfolio construction tailored to risk tolerance and time horizon.

Wealth management Passive / index investing Active portfolio management
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Christopher O

Series 65, Series 66

Edgewater, MD

Harmony Wealth Advisors, LLC

Christopher Oland is a financial advisor with Harmony Wealth Advisors, LLC in Edgewater, MD, holding Series 65 and Series 66 licenses and bringing eight years of industry experience. He has worked with Harmony Group, Inc. and Harmony Wealth Advisors since 2015. Outside of advising, he is a passive owner of a restaurant in Annapolis, MD, and serves as President of Southern Maryland Little League. Harmony Wealth Advisors, LLC serves a small client base including individuals, pension and profit-sharing plans, corporations, and charitable organizations. The firm provides ongoing portfolio management and financial planning using individualized Investment Policy Statements and a long-term investment approach based on fundamental and cyclical analysis and modern portfolio theory.

Wealth management Real estate investing Private / alternative investments
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