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Michael Barr

Advisor at TRUE Private Wealth Advisors, LLC

Updated today

Location

Salem, OR 97302

Credentials

Series 65

Industry experience

2 years

About

Michael Barr is a financial advisor at TRUE Private Wealth Advisors, LLC in Salem, OR, holding a Series 65 designation with two years of industry experience. Prior to his current role, he worked for Salem Emergency Physician Services for 13 years. TRUE Private Wealth Advisors is a multi-team registered investment adviser serving individuals, trusts, retirement plans, and other entities with discretionary investment management, fee-based financial planning, institutional consulting, and educational seminars. The firm manages approximately $1.26 billion across about 1,478 client relationships and utilizes model portfolios overseen by an Investment Committee, employing mutual funds, ETFs, and cash management vehicles.

Client services

Based on TRUE Private Wealth Advisors, LLC

Financial planning Portfolio management Pension consulting Selection of other advisers

Expertise

Based on TRUE Private Wealth Advisors, LLC

ESG / Sustainable investing Private / alternative investments Real estate investing

Fee options

Fixed

Fixed fees up to $10,000 or more for Financial Planning and Consulting Services depending on scope.

Commissions

Representatives licensed as insurance agents earn commission-based compensation for insurance products sold, separate from advisory fees.

Project-based

Hourly rates typically range from $100 to $400 per hour for Financial Planning and Consulting Services.

Other

Minimum fee: Minimum annual management fees and platform fees may be imposed by some Sponsors or Third-Party Managers, which can be up to $10,000 or higher depending on the scope and complexity of services or platform. Minimum annual platform fees may be up to $150 or higher per account.

Location

1781 Liberty Street Se, Suite 200

Salem, OR 97302

Most active in

Oregon

Work history

TRUE Private Wealth Advisors, LLC

2023 - Present (3 years)

Unemployed

2021 - 2023 (2 years)

Salem Emergency Physician Services

2008 - 2021 (13 years)

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Brenna J

CFP®

Salem, OR

Collective Wealth Planning

My work as a financial planner is grounded in two core values: growth and connection. I believe financial planning is most powerful when it helps people grow into the next chapter of their lives and reconnect with what matters most to them. I’ve lived in Oregon most of my life, have called Salem home since 2007, and have worked in financial planning since 2013. I bring both technical expertise and deep local knowledge to my work, particularly for retirees and Oregon public employees navigating complex benefit decisions. Money is both practical and emotional, so my approach runs in parallel: we work through the numbers and the human side of financial decisions. My role is not to dictate outcomes, but to serve as a facilitator and guide—helping clients co-create a financial plan that supports their values, priorities, and sense of purpose.

General retirement planning General tax planning Public Service Employee Baby Boomers (Born 1946-1964)
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Michael W

Series 65

Sublimity, OR

Walsh Financial LLC

Michael Walsh is the sole advisor at Walsh Financial LLC in Sublimity, OR, holding a Series 65 credential with one year of experience in financial advising. Prior to founding Walsh Financial, he worked for the Oregon Department of Transportation and has been self-employed since 2012. Outside of advising, he provides remote personal fitness training, which accounts for a portion of his time. Walsh Financial LLC is a fee-only registered investment adviser offering wealth management and financial planning services to individuals, high-net-worth clients, charitable organizations, and businesses. The firm employs a blend of passive and active investment strategies based on modern portfolio theory and provides tailored services that include educational seminars and project-based planning options.

Wealth management Business ownership considerations College savings (529s, UTMA, etc.)
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Alicia M

Series 63, Series 66

Salem, OR

Difi Advisory

Alicia Martinez is a financial advisor at DiFi Advisory in Salem, OR, with 12 years of industry experience. She holds the Series 63 and Series 66 licenses and has previously worked at firms including Morgan Stanley, J.P. Morgan Securities, and Capstone Wealth Advisors. Outside of her advisory work, Martinez serves as an on-call victim advocate for the National Center for Victims of Crime, providing support and resources nationally. DiFi Advisory offers investment management and financial planning services for individuals, trusts, estates, and business entities. The firm uses a variety of analytical methods to tailor portfolios to clients’ goals and risk tolerance and provides written financial plans along with periodic account reviews.

ESG / Sustainable investing
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Danae J

CFP®, Series 66

Salem, OR

Capital Financial Planners

Danae Johnson is a CFP® and holds a Series 66 license with 11 years of industry experience. She has worked at Capital Financial Planners, LLC since 2008, with a prior role at Kms Financial Services, Inc from 2011 to 2020. Capital Financial Planners serves individual and high-net-worth clients as well as employee benefit plans, providing discretionary wealth management, financial planning, and retirement plan consulting. The firm employs a fiduciary, custom-tailored investment approach based on Modern Portfolio Theory and broad diversification, utilizing third-party independent managers and platform solutions.

Wealth management Founder/Business Owner
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Skylar S

Series 65

Salem, OR

Meridian Wealth Management

Concentrated stock management Private / alternative investments Liquidity event planning Business exit / sale strategy Retirement plans for business owners (SEP, solo 401k) Founder/Business Owner
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Mathew W

Series 65

Salem, OR

JH Advisors

Mathew Wynn is a financial advisor at JH Advisors with five years of industry experience. He holds a Series 65 designation and has worked previously at Green Newton Jamison from 2014 to 2022. JH Advisors provides discretionary and nondiscretionary investment management, financial planning, retirement plan advisory, and consulting services to individuals, qualified retirement plans, trusts, charitable organizations, and small businesses. The firm follows an evidence-based investment approach grounded in Modern Portfolio Theory, focusing on passive, asset-class allocations, low turnover, and a buy-and-hold strategy.

Tax-loss harvesting Passive / index investing Income planning Retirement income strategy Retirement plans for business owners (SEP, solo 401k) Founder/Business Owner
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