Matthew Lyon
Advisor at Zenith Advisory Group, LLC
Data sourced from SEC public records (and other sources when available). Some details may be added by the advisor after claiming their profile. Refreshed daily • Updated today.
Advisor at Zenith Advisory Group, LLC
Data sourced from SEC public records (and other sources when available). Some details may be added by the advisor after claiming their profile. Refreshed daily • Updated today.
Location
Centerville, OH 45458
Credentials
CFP®, Series 63, Series 65
Industry experience
19 years
Matthew Lyon is a financial advisor at Zenith Advisory Group, LLC with 19 years of industry experience. He holds the CFP® designation as well as Series 63 and Series 65 licenses. Prior to joining Zenith in 2021, he worked with firms including Park Avenue Securities, Guardian Life Insurance, and New York Life Insurance Company. Outside of his advisory role, Lyon consults for Kalibr Consulting, assisting dentists, physicians, and medical residents with business growth, marketing strategies, and career guidance. Zenith Advisory Group provides financial planning, consulting, and discretionary investment management to individuals, retirement plans, trusts, estates, and small businesses. The firm also offers access to firm-sponsored private equity pools and uses a range of investment vehicles tailored through risk profiling and ongoing portfolio reviews.
Based on Zenith Advisory Group, LLC
Based on Zenith Advisory Group, LLC
Based on Zenith Advisory Group, LLC
Occasionally uses flat fee schedule for some financial plans based on specific situations
0.50% to 1.75% annually, varies depending on market value of assets and type of investment management services
Insurance commissions earned by investment advisor representatives when selling insurance products, separate from advisory fees
Financial Planning Services billed at $150 per hour, may be discounted or flat fee in some cases
Performance-based fees apply only to investments in Zenith Advisory Group Private Equity Funds with 1% annual management fee on capital commitments and carried interest of 5% to 7% on profits after return of initial commitment
Account minimum: $1,000
10554 Success Lane, Suite G
Centerville, OH 45458
Florida · Iowa · Missouri · Ohio · Texas
Zenith Advisory Group, LLC
2021 - Present (5 years)
Park Avenue securities
2019 - 2021 (2 years)
Guardian life Insurance
2019 - 2021 (2 years)
Park Avenue securities
2018 - 2019 (1 year)
Guardian life Insurance Company
2018 - 2019 (1 year)
Park Avenue Securities, Llc
2018 - 2019 (1 year)
Guardian Life Insurance Co Of America
2018 - 2019 (1 year)
Lyon Wealth Strategies
2018 - 2019 (1 year)
Kalibr, LLC d/b/a Kalibr
2017 - 2018 (1 year)
Eagle Strategies (NY Life)
2011 - 2018 (7 years)
Wiskus Group
2011 - 2018 (7 years)
Lyon Financial Strategies
2010 - 2018 (8 years)
Nylife Securities, Inc
2006 - 2018 (12 years)
New York Life Insurance company
2006 - 2018 (12 years)
Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.
Is active or affiliated with:
Insurance agent
They sell insurance products and may earn commissions on those sales.
Is not active or affiliated with:
Broker-dealer / trader
They provide brokerage services and may earn transaction-based compensation in addition to advisory fees.
Bank
They're affiliated with a bank that may offer its own financial products and services.
Trust company
They provide trust and estate administration services, typically for separate fees.
Fund sponsor
They manage or sponsor investment funds and may earn management or performance-based fees if clients invest in them.
Accountant / CPA / tax prep
They offer tax and accounting services, typically for separate fees.
Lawyer
They provide legal services, typically billed separately.
Real estate agent
They facilitate real estate transactions and may earn commissions.
Other specialized services
They may provide services such as pension consulting or municipal advisory work, typically for separate fees.
Not sure where to start?
We'll help you think it through – whether you ultimately need an advisor or not.
Warmer provides personalized recommendations and introductions to independent fiduciary advisors. We do not supervise advisors, manage or hold assets, guarantee performance, or provide advice about specific investments.
Each advisor listed on our site is an independent fiduciary responsible for their own advice. Warmer may receive fees from advisors for participation or referrals; these fees are paid by advisors and do not affect the fees clients pay for advisory services.
For advisor listings, we rely on sources including public filings and data provided by advisors, and we cannot guarantee that all information is current or accurate. Please review an advisor's Form ADV and do your own diligence before entering into an advisory relationship.
By using our service, you agree to Warmer's Terms of Service and Advisory Agreement and Privacy Policy. Logos provided by Logo.dev
© 2026 Warmer Holdings Inc. ("Warmer")