Justin Martello
Advisor at Effective Assets
Data sourced from SEC public records (and other sources when available). Some details may be added by the advisor after claiming their profile. Refreshed daily • Updated today.
Advisor at Effective Assets
Data sourced from SEC public records (and other sources when available). Some details may be added by the advisor after claiming their profile. Refreshed daily • Updated today.
Location
Haslett, MI
Credentials
CFP®, Series 63, Series 66
Industry experience
19 years
Justin Martello is a CFP® with 19 years of industry experience and has been with Effective Assets since 2012, currently serving as the sole advisor at the firm. He also works as an independent insurance agent outside of his advisory role. Effective Assets is a small SEC-registered investment adviser managing approximately $165 million in client assets, providing discretionary portfolio management and comprehensive financial planning to individuals, high-net-worth households, trusts, retirement plans, charitable organizations, and select businesses. The firm emphasizes socially responsible investing through ESG analysis and client-imposed social screens, with a focus on individualized asset allocation and regular client communications.
Based on Effective Assets
Based on Effective Assets
Financial Planning Fixed Fee ranging from $1,500 to $3,000 depending on complexity and client needs; negotiable.
$0 - $500,000: Individual Bonds: 0.75% $0 - $500,000: Stocks and Funds: 1.25% $500,000 - $1,000,000: Individual Bonds: 0.75% $500,000 - $1,000,000: Stocks and Funds: 1.10% $1,000,000 - $3,000,000: Individual Bonds: 0.75% $1,000,000 - $3,000,000: Stocks and Funds: 1.00% $3,000,000 - $5,000,000: Individual Bonds: 0.75% $3,000,000 - $5,000,000: Stocks and Funds: 0.90% $5,000,000 - $10,000,000: Individual Bonds: 0.75% $5,000,000 - $10,000,000: Stocks and Funds: 0.75% $10,000,000 - $20,000,000: Individual Bonds: 0.65% $10,000,000 - $20,000,000: Stocks and Funds: 0.65% $20,000,000+: Negotiable for both Individual Bonds and Stocks and Funds
Financial Planning hourly fee of $200 per hour, billed in 15-minute increments; negotiable.
Account minimum: $1,000,000 Fee-only: Financial Planning Fixed Fee ranging from $1,500 to $3,000 depending on complexity and client needs; negotiable.
Haslett, MI
California · Michigan · Texas
Effective Assets, Inc.
2016 - Present (10 years)
Effective Assets
2012 - 2017 (5 years)
Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.
Is not active or affiliated with:
Insurance agent
They sell insurance products and may earn commissions on those sales.
Broker-dealer / trader
They provide brokerage services and may earn transaction-based compensation in addition to advisory fees.
Bank
They're affiliated with a bank that may offer its own financial products and services.
Trust company
They provide trust and estate administration services, typically for separate fees.
Fund sponsor
They manage or sponsor investment funds and may earn management or performance-based fees if clients invest in them.
Accountant / CPA / tax prep
They offer tax and accounting services, typically for separate fees.
Lawyer
They provide legal services, typically billed separately.
Real estate agent
They facilitate real estate transactions and may earn commissions.
Other specialized services
They may provide services such as pension consulting or municipal advisory work, typically for separate fees.
Not sure where to start?
We'll help you think it through – whether you ultimately need an advisor or not.
Warmer provides personalized recommendations and introductions to independent fiduciary advisors. We do not supervise advisors, manage or hold assets, guarantee performance, or provide advice about specific investments.
Each advisor listed on our site is an independent fiduciary responsible for their own advice. Warmer may receive fees from advisors for participation or referrals; these fees are paid by advisors and do not affect the fees clients pay for advisory services.
For advisor listings, we rely on sources including public filings and data provided by advisors, and we cannot guarantee that all information is current or accurate. Please review an advisor's Form ADV and do your own diligence before entering into an advisory relationship.
By using our service, you agree to Warmer's Terms of Service and Advisory Agreement and Privacy Policy. Logos provided by Logo.dev
© 2026 Warmer Holdings Inc. ("Warmer")