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Hengfu Hsu

Advisor at Analytic Investment Management LLC

Updated today

Location

Cupertino, CA

Credentials

Series 63, Series 65

Industry experience

18 years

About

Hengfu Hsu is the sole advisor at Analytic Investment Management LLC in Cupertino, CA, holding Series 63 and Series 65 licenses with 18 years of industry experience. He has worked at Analytic Investment Management since 2007 and previously at Xunuo USA Holdings, Inc. from 2017 to 2018. Outside of his advisory role, Hsu is a licensed California insurance agent and provides insurance services separately from his investment business. Analytic Investment Management LLC offers fee-based wealth management and discretionary portfolio management primarily to high-net-worth individuals and institutional clients. The firm employs a proprietary, algorithm-driven investment approach focused on risk management and active trading across various securities, maintaining a concentrated client base with strict personal-trading policies and no custody of client assets.

Client services

Based on Analytic Investment Management LLC

Portfolio management

Expertise

Based on Analytic Investment Management LLC

Active portfolio management Concentrated stock management

Fee options

Fixed

Project-based fees for wealth management advice, negotiable and quoted in advance.

Percentage

$0+: Not explicitly stated; see Appendix C for complete portfolio fee schedules $1,000,000+: Eligible clients with $1,000,000 minimum investment may elect performance-based fees instead of percentage of AUM fees

Project-based

$120 per hour for online meetings; $180 per hour for face-to-face meetings for wealth management advice clients.

Performance-based

20% quarterly performance fee on capital appreciation with a 10-year high water mark for qualified clients with at least $1,000,000 invested.

Other

Account minimum: Minimum investment amount requirements vary by portfolio as listed in Appendix C; a specific example is $1,000,000 minimum investment for performance-based fee clients. The Adviser may waive or lower minimums at its sole discretion. Fee-only: Investment management fees charged as a percentage of assets under management, with complete fee schedules in Appendix C; fees are not negotiable except in special circumstances.

Location

Cupertino, CA

Most active in

California

Work history

Xunuo USA Holdings, Inc.

2017 - 2018 (1 year)

Analytic Investment Management LLC

2007 - Present (19 years)

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

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Series 65, Series 66

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San Jose, CA

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Active portfolio management
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CFP®, Series 65

Menlo Park, CA

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Cash flow / budgeting Debt management College savings (529s, UTMA, etc.) General retirement planning Retirement withdrawal strategies

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CFP®

Menlo Park, CA

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Financial Planning for What Matters Most Your financial plan should reflect what matters most to you. I begin every client relationship by understanding your values and goals. Together, we review where your money is going and identify opportunities for saving, investing, and living the life you envision. We then integrate relevant planning areas such as investment analysis, retirement planning, tax strategies, education funding, risk management, and estate planning. Financial planning can often feel overwhelming, so I organize the process into clear, manageable steps and strive to make complex concepts understandable. We begin with your most urgent priorities and incorporate additional tasks as we make progress, building momentum together. With a background in engineering and technical project management, I bring a structured, creative, and thoughtful approach to every conversation, ensuring each step is purposeful and aligned with your goals. Whether you're seeking comprehensive or hourly planning, our work is tailored to the topics that matter most to you. My process stays grounded in your values, so each step supports your unique goals and priorities. As a fiduciary, I always put your interests first, offering honest guidance and clear, transparent fees. Whether you want hands-on support or prefer to implement your plan yourself, I'll provide a complete and actionable roadmap for your financial journey. My practice is built on trust, transparency, and a deep commitment to my clients' success. Nothing is more rewarding to me than seeing clients become thoughtful stewards of their wealth, gaining clarity and confidence, and building a future rooted in what matters most.

Wealth management General retirement planning General tax planning HENRY (High Earners, Not Rich Yet)
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Series 63, Series 65

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Active portfolio management
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CFA®

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Wealth management
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