Erin Lively
Advisor at IEQ Capital, LLC
Updated today
Data sourced from SEC public records (and other sources when available). Some details may be added by the advisor after claiming their profile. Refreshed daily • Updated today.
About
Erin Lively is a financial advisor at IEQ Capital, LLC with the Series 65 designation and one year of experience at the firm. Prior to joining IEQ Capital in 2025, she held roles at Fintrx and PenFed Credit Union, as well as positions outside the financial industry. IEQ Capital provides discretionary and non-discretionary portfolio management and advisory services primarily to high-net-worth individuals, families, trusts, and institutional clients. The firm manages approximately $35.4 billion and offers a range of specialized investment solutions including private alternative investments and client Digital Asset exposure.
Client services
Based on IEQ Capital, LLC
Financial planning
Portfolio management
Pension consulting
Selection of other advisers
Educational seminars or workshops
Expertise
Based on IEQ Capital, LLC
Private / alternative investments
10b5-1 plan design
Family Business
Retirement plans for business owners (SEP, solo 401k)
Fee options
Management fees may be negotiated as fixed dollar amounts paid quarterly in advance, depending on client complexity
Performance-based fees generally 10% of the excess profits over a stated threshold on certain single-asset investments/vehicles; also private alternative investment funds may charge performance-based fees (IEQ does not receive these)
Account minimum: $10,000,000 Minimum fee: Minimum management fee starting at $6,250 per quarter, though some clients negotiate lower minimums
Location
950 Tower Lane, Suite 1800
Foster City, CA 94404
Most active in
Erin L has reported serving >5 clients in these states in the last 12 months.
California
Work history
IEQ Capital
2025 - Present (1 year)
Fintrx
2023 - 2024 (1 year)
Unemployed
2022 - 2023 (1 year)
PenFed Credit Union
2022 - 2022 (1 year)
Unemployed
2021 - 2022 (1 year)
Bis Fish Restaurant Group
2021 - 2021 (1 year)
Unemployed
2020 - 2021 (1 year)
Big Fish Restaurant Group
2020 - 2020 (1 year)
Unemployed
2015 - 2020 (5 years)
Disclosures
Disclosures include customer complaints, regulatory actions, employment terminations, bankruptcies, and certain legal protections.
Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.
Business activities & affiliations
These affiliations may expand the services this firm offers and, in some cases, how they are compensated.
Is active or affiliated with:
Accountant / CPA / tax prep
They offer tax and accounting services, typically for separate fees.
Lawyer
They provide legal services, typically billed separately.
Is not active or affiliated with:
-
Insurance agent
They sell insurance products and may earn commissions on those sales.
-
Broker-dealer / trader
They provide brokerage services and may earn transaction-based compensation in addition to advisory fees.
-
Bank
They're affiliated with a bank that may offer its own financial products and services.
-
Trust company
They provide trust and estate administration services, typically for separate fees.
-
Fund sponsor
They manage or sponsor investment funds and may earn management or performance-based fees if clients invest in them.
-
Real estate agent
They facilitate real estate transactions and may earn commissions.
-
Other specialized services
They may provide services such as pension consulting or municipal advisory work, typically for separate fees.
Kevin M
CFP®, Series 65
Menlo Park, CA
Oak Peak Financial
Carol G
CFP®, Series 63, Series 65
San Mateo, CA
Gosho Financial Group
Mark L
Series 63, Series 65
Mountain View, CA
Ardent Capital
Aaron A
CFP®
Foster City, CA
Graystone Advisor, LLC
I specialize in helping families make better financial decisions related to stock options and RSUs. I know we’re saving enough for retirement in 401k’s, but my wife and I still have serious conversations about how to use her company stock to help live the life we want. Our issues require significant financial planning that firms focused on AUM can't help with. In my free time, I coach my three kids sports teams, play softball, golf, ski in Incline Village, and work on the NYTimes Crossword puzzle with my wife, Jessica. If you ever see me out and about, I’m the guy wearing something UCLA, Chargers, Padres, or Warriors. Listen to Aaron's podcast here: https://mindmoneyspectrum.buzzsprout.com/
William P
CFP®, Series 66
Redwood City, CA
FocusYou
Kautilya P
Series 65
Newark, CA
Cow Capital Inc
Not sure where to start?
We'll help you think it through – whether you ultimately need an advisor or not.
Warmer provides personalized recommendations and introductions to independent fiduciary advisors. We do not supervise advisors, manage or hold assets, guarantee performance, or provide advice about specific investments.
Each advisor listed on our site is an independent fiduciary responsible for their own advice. Warmer may receive fees from advisors for participation or referrals; these fees are paid by advisors and do not affect the fees clients pay for advisory services.
For advisor listings, we rely on sources including public filings and data provided by advisors, and we cannot guarantee that all information is current or accurate. Please review an advisor's Form ADV and do your own diligence before entering into an advisory relationship.
By using our service, you agree to Warmer's Terms of Service and Advisory Agreement and Privacy Policy. Logos provided by Logo.dev
© 2026 Warmer Holdings Inc. ("Warmer")