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Celina Ochoa

Advisor at Haynie Wealth Management LLC

Updated today

Location

Salt Lake City, UT 84119

Credentials

CFP®, Series 63, Series 65

Industry experience

12 years

About

Celina Ochoa is a CFP® professional with 12 years of industry experience, currently serving at Haynie Wealth Management LLC since 2021. Her prior roles include positions at Northwestern Mutual Investment Services LLC, Northwestern Mutual Life Insurance Company, JP Morgan Securities LLC, and Chase Bank. Haynie Wealth Management provides investment advisory and wealth management services to individuals, high-net-worth clients, trusts, estates, and small businesses. The firm emphasizes fundamental analysis and long-term portfolio construction using diversified low-cost funds, individual securities, and independent managers, while integrating financial planning as part of comprehensive wealth management.

Client services

Based on Haynie Wealth Management LLC

Financial planning Portfolio management Selection of other advisers

Expertise

Based on Haynie Wealth Management LLC

Retirement income strategy Income planning Wealth management Tax-loss harvesting Concentrated stock management

Fee options

Percentage

$0 - $500,000: 1.25% $500,000 - $1,000,000: 1.10% $1,000,000 - $2,000,000: 1.00% $2,000,000 - $4,000,000: 0.90% $6,000,000 - $10,000,000: 0.65% $10,000,001+: 0.45%

Other

Account minimum: $500,000 Fee-only: All financial planning services are provided complimentary as part of wealth management engagement.

Location

1785 West 2320 South

Salt Lake City, UT 84119

Most active in

California · Colorado · Texas · Utah

Work history

Haynie Wealth Management LLC

2021 - Present (5 years)

Northwestern Mutual Investment Services LLC

2021 - 2021 (1 year)

Northwestern Mutual Life Insurance Company

2021 - 2021 (1 year)

JP Morgan Securities LLC

2012 - 2021 (9 years)

Chase Bank

2011 - 2021 (10 years)

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

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Branden V

Series 63, Series 65

Salt Lake City, UT

Steward Financial Services, LLC

Branden Vernon is a financial advisor at Steward Financial Services, LLC in Salt Lake City, UT, with 18 years of industry experience. He holds Series 63 and Series 65 designations and has been with Steward Financial Services since 2010. In addition to his advisory role, Vernon is a licensed insurance agent involved in insurance product sales. Steward Financial Services serves individuals, trusts, charities, business entities, and pension plans with fee-based portfolio management, financial planning, and pension consulting. The firm employs a mix of tactical allocation and passive strategies across a broad range of instruments and offers an active pension consulting practice that includes benchmarking, monitoring third-party providers, and participant education under the Pension Protection Act.

Retirement income strategy Income planning Active portfolio management Founder/Business Owner Retired
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Jaron P

CFP®, Series 63, Series 65

Salt Lake City, UT

JHP Planning, LLC

Jaron Poulson is a CFP® professional with 24 years of experience in the financial services industry. He is the principal of JHP Planning, LLC, an independent advisory firm based in Salt Lake City, UT. His prior experience includes roles at Commonwealth Financial Network and MML Investor Services. Poulson is also a licensed insurance agent conducting fixed insurance sales under his firm’s name. JHP Planning, LLC provides investment advisory services to individuals, high-net-worth clients, and pension or profit-sharing plans, offering portfolio management, comprehensive financial planning, and pension consulting. The firm customizes investment policy statements and employs a combination of modern portfolio theory, fundamental, technical, and quantitative analysis through the AssetMark platform.

Annuities Life insurance needs analysis Wealth management
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Chad B

Series 63, Series 66

Sandy, UT

Harvest Lane Investment Partners, LLC

Chad Butler is a financial advisor at Harvest Lane Investment Partners, LLC with six years of industry experience. He holds Series 63 and Series 66 licenses and has previously worked at firms including Global Retirement Partners, Transamerica Capital, Voya Investment Management, John Hancock, and Fidelity Investments. In addition to his advisory role, he is a commissioned Notary Public. Harvest Lane Investment Partners provides investment management and financial planning services to a diverse client base, ranging from individuals and families to institutions and charitable organizations. The firm employs a contrarian, valuation-focused investment philosophy emphasizing risk management and capital preservation, utilizing a broad range of public and private instruments supported by AI-driven analytics subject to human review.

Wealth management Retirement plans for business owners (SEP, solo 401k) Tax strategies for small businesses Real estate investing Founder/Business Owner Retired
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Trevor P

Series 63, Series 65

Draper, UT

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Trevor Phibbs is the sole advisor at Phibbs Financial, an independent firm based in Draper, Utah. He holds Series 63 and Series 65 licenses and has seven years of industry experience. Prior to founding Phibbs Financial Services LLC in 2022, he worked at several firms including Arrowhead Retirement, AE Wealth Management, and Hornor Townsend & Kent. In addition to his advisory role, he operates Phibbs Insurance Services LLC, focusing on life insurance and annuity sales. Phibbs Financial provides discretionary asset management, financial planning, and estate-planning support to individuals and high-net-worth clients. The firm offers educational seminars and uses model portfolios from the Altruist Model Marketplace to tailor investment programs implemented on a discretionary basis with ongoing due diligence and account monitoring.

General estate planning guidance Wealth management
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Jessica L

CFP®

Cottonwood Heights, UT

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Jessica Lanning is a CFP® professional with 16 years of industry experience, serving as the principal and sole advisor at Lanning Financial Inc. since 2006. In addition to her advisory role, she is president of a mortgage brokerage business and holds a life insurance license, through which she brokers life insurance and annuities when appropriate for clients. Lanning Financial Inc. primarily serves individual and high-net-worth clients, focusing on comprehensive financial planning and advisory services rather than direct portfolio management. The firm selects and monitors third-party money managers, emphasizing client education and recorded meeting content, and uses flat fees for financial planning engagements.

Income planning General retirement planning Business succession planning Real estate investing Long-term care insurance Founder/Business Owner
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Michael M

Series 66

Bountiful, UT

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Options & derivatives strategies College savings (529s, UTMA, etc.) Business ownership considerations Business succession planning General retirement planning Founder/Business Owner
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